AMEX Healthcare · 3 days ago
Director, Global Dining Product Marketing
New York, NY
Full-time
Hybrid
Director/Executive
$123K/yr - $215K/yr
8+ years expAmerican Express is a company built on a long history of innovation and shared values. They are seeking a strategic and customer-focused Director of Global Dining Product Marketing to define marketing strategies and oversee product positioning for their dining platforms, Resy and Tock, ensuring strong feature adoption and business impact.
Freight ServiceMedicalPharmaceuticalProcurement
No H1B
Responsibilities
Define the product marketing strategy and positioning across Resy and Tock, ensuring a clear and differentiated story for each platform and its capabilities
Develop messaging frameworks and value propositions that communicate how our digital tools help restaurants and hospitality venues grow and operate more efficiently
Collaborate with Product and Design teams to ensure customer insights and market needs inform product development and go-to-market priorities
Partner with cross-functional marketing and communications teams to ensure consistent, compelling storytelling across all B2B touchpoints
Lead go-to-market (GTM) strategy and execution for new products and features — from positioning and launch planning to post-launch measurement
Develop launch frameworks, playbooks, and campaign plans that support adoption goals across different venue segments and markets
Partner with Product and Lifecycle Marketing to ensure feature launches are integrated into venue communications and educational programs
Oversee the creation of marketing assets, content, and in-product merchandising that highlight new feature value and drive venue engagement
Drive product adoption and engagement among venue partners through strategic campaigns, education, and enablement
Oversee development of sales and partner enablement materials, including product one-pagers, decks, FAQs, and launch toolkits
Collaborate with Sales and Customer Success teams to ensure consistent product storytelling and effective training on new features
Partner with the Operations, Insights & Planning teams to monitor adoption metrics, campaign performance, and customer feedback to continuously refine product positioning and go-to-market strategy
Build and lead a high-performing product marketing team, developing strong go-to-market expertise and cross-functional collaboration skills
Serve as the key connector between Product, Marketing, and Sales to ensure alignment on feature readiness, launch timing, and success metrics
Represent the voice of the venue across the organization, ensuring product and marketing decisions reflect partner needs
Qualification
Required
8-10 years of experience in product marketing, go-to-market strategy, or B2B marketing, ideally within a SaaS, technology, or marketplace environment
Proven success leading product marketing functions, including positioning, messaging, launch strategy, and adoption marketing
Deep understanding of go-to-market frameworks and experience driving measurable product engagement and feature adoption
Strong partnership skills with Product, Sales, and Design teams; adept at translating product complexity into clear, compelling marketing stories
Experience developing and managing enablement programs and marketing assets for customer-facing teams
Excellent leadership, communication, and presentation skills
Highly organized, strategic, and comfortable managing multiple priorities in a fast-paced environment
Ability to inspire, develop, and drive impact through a high-performing team
Preferred
Familiarity with the restaurant and hospitality industry, with an understanding of operator needs and motivations preferred
Benefits
Competitive base salaries
Bonus incentives
6% Company Match on retirement savings plan
Free financial coaching and financial well-being support
Comprehensive medical, dental, vision, life insurance, and disability benefits
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities
Company
AMEX Healthcare
We provide healthcare solutions.
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase