HubSpot Marketing Specialist - Campaigns & Automation jobs in United States
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Science and Medicine Group · 1 week ago

HubSpot Marketing Specialist - Campaigns & Automation

Science and Medicine Group is a leading business information and media firm serving various industries including life sciences and diagnostics. They are seeking a Marketing Specialist to manage marketing campaigns and optimize HubSpot and Salesforce systems to enhance lead generation and sales alignment.

BiotechnologyMarket Research

Responsibilities

Build and schedule marketing campaigns in HubSpot that integrate with SalesForce
Build and maintain Hubspot workflows to support lead management, routing, and automation
Support property mapping, lead flow optimization, and syncing between Hubspot and Salesforce
Troubleshoot sync issues and help ensure clean, accurate data between systems
Draft marketing copy for emails, blogs, social posts, and event promotions
Set up and gate assets with forms, landing pages, and CTAs in HubSpot
Design simple visuals in Canva and repurpose assets across campaigns
Support webinar promotions and logistics across email and social
Manage contact lists, campaign tracking, and basic Salesforce tasks
Assist with marketing analytics, attribution tagging, and report pulls
Coordinate with analysists and product teams to support report launches
Follow brand voice and marketing templates for each Insight brand
Coordinate trade show attendance, accommodation, and award ceremonies

Qualification

HubSpotSalesforceB2B marketingGoogle AnalyticsMarketing automationWritten communicationProblem-solvingDetail-orientedPresentation skillsOrganizational skills

Required

Proven experience in HubSpot (email builds, forms, CTAs, workflows, system integration settings) with the ability to build workflow automations, lead routing, and support Salesforce integration
Familiarity with Salesforce (comfortable supporting data syncs, property mapping, and basic administrative tasks)
Ability to implement and optimize system configurations based on defined sales and marketing processes
Outstanding written, verbal and presentation communication skills with the ability to translate complex ideas into simple, intuitive messages for email, blog, and social content
Detail-oriented, well-organized, and able to juggle multiple campaigns
Comfortable working across multiple brand and product lines
A quick learner with excellent problem-solving, judgment and decision-making skills
Bachelor's degree (or equivalent)
3-5 years' experience with proven success in B2B marketing, including campaign creation, marketing automation and system configuration
Hands on experience with HubSpot Marketing Hub and Salesforce
Tech stack familiarity including HubSpot, Salesforce, Google Analytics, Sales Navigator, Asana, Zoom Webinars, and Canva

Preferred

Experience in market research and/or life science or medical diagnostics, a plus

Company

Science and Medicine Group

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Science and Medicine Group is the leading research and advisory firm.