The Coca-Cola Company · 5 hours ago
Sr Manager, Workflow Technologist
Atlanta, GA
Full-time
Hybrid
Senior Level
$140K/yr - $158K/yr
5+ years expThe Coca-Cola Company is a leading global beverage corporation, and they are seeking a Sr Manager, Workflow Technologist to design and optimize marketing workflows using MarTech platforms. This role involves collaborating with various teams to enhance operational excellence and support the transformation to an AI-powered marketing organization.
Consumer GoodsFast-Moving Consumer GoodsFood and BeverageManufacturing
No H1B
U.S. Citizen Only
Responsibilities
Develop, configure, and maintain end-to-end marketing workflows in Adobe Workfront, supporting both anthemic and deaveraged content streams
Automate intake, prioritization, approvals, and reporting processes using Workfront and integrated MarTech/AI tools
Serve as the subject matter expert for workflow best practices, templates, and process governance
Ensure workflows are optimized for speed, transparency, and resource allocation, including packaging and POS approvals
Ensure decisions, key information, and milestones are documented within Workfront by the project team
Partner with marketing stakeholders to manage timelines, mitigate risks, and remove roadblocks
Identify trends and opportunities for process improvement and workflow automation; partner with business owners to drive adoption of new MarTech solutions
Champion change management, training, and onboarding for new workflow processes and tools
Drive adoption of tech-augmented ways of working, including AI agents and automation, to reduce manual work and enable real-time personalization at scale
Build and manage dashboards and reports to monitor workflow performance, data integrity, and operational KPIs
Ensure data governance, taxonomy, and naming conventions are maintained within Workfront and related systems
Collaborate with analytics and data teams to connect workflow data to business outcomes
Act as a liaison between marketing, creative, commercial, and IT teams to ensure workflow alignment and integration
Provide training and support to end users, driving adoption and continuous improvement
Qualification
Required
5+ years of experience in marketing operations, workflow management, or campaign/program management, preferably in a large, matrixed organization
Proven expertise in MarTech platforms, especially Adobe Workfront; experience with workflow automation and AI/agentic tools is a plus
Experience driving technology adoption and process change in a marketing environment
Excellent communication, collaboration, and stakeholder management skills
Bachelor's degree required; advanced degree preferred
Preferred
Experience with digital asset management (DAM) tools creative or media agency operations, or Agile/Scrum methodologies
Familiarity with AI-powered workflow automation and personalization at scale
Ability to work in ambiguous, fast-paced environments and create structure from complexity
Strategic and operational mindset; able to think through both big-picture challenges and ground-level execution
Benefits
A full range of medical, financial, and/or other benefits, dependent on the position, is offered.
Annual Incentive Reference Value Percentage:15
Company
The Coca-Cola Company
The Coca-Cola Company is a soft drink manufacturer & distributor that makes a variety of soft drinks, including diet coke and regular coke.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
unknown1919-09-05IPO
Leadership Team
Henrique Braun
Chief Operating Officer
Jennifer Henry
Senior Vice President, Strategy and Corporate Development
Recent News
2026-01-16
Company data provided by crunchbase