Quest CE · 2 weeks ago
Copy of Marketing Manager
MILWAUKEE,WI,US
Full-time
Hybrid
Senior Level
5+ years expQuest CE is a leader in regulatory technology innovation, focusing on simplifying compliance for financial services firms. The Marketing Manager will lead the marketing team, develop integrated digital marketing strategies, and oversee various marketing initiatives to drive growth and engagement.
Financial Services
Responsibilities
Lead and manage the marketing team, providing direction, prioritization, feedback, and coaching to ensure high quality execution, strong performance, and alignment with business goals
Partner closely with the Sales and Marketing Director to develop and execute integrated digital marketing strategies aligned with Quest CE growth goals
Stay current on emerging digital and AI driven marketing tools and implement workflows that increase efficiency and performance
Own end to end email marketing strategy including list growth, segmentation, automation, testing, and analytics
Design and manage lifecycle workflows focused on CRM data integrity, segmentation, and contact status management, ensuring leads and customers move through the funnel accurately and remain marketable, compliant, and actionable
Continuously test and refine messaging, timing, and personalization to improve performance
Lead development of blogs, articles, whitepapers, landing pages, and thought leadership content
Ensure a consistent brand voice, messaging, and storytelling across all channels
Partner with the Multimedia and Graphic Designer on brand development, video storytelling, and creative consistency
Partner with the Marketing Specialist to manage paid and organic social strategy across Meta, LinkedIn, and Google Ads
Provide feedback and guidance on social calendars to drive visibility, engagement, and lead generation
Monitor channel performance and optimize campaigns based on analytics and trends
Own SEO strategy including keyword research, on page optimization, content alignment, and performance tracking
Manage website maintenance, updates, and optimization focused on conversion and user experience
Oversee development of one pagers, proposals, and sales enablement materials
Ensure all collateral is current, on brand, and aligned with Quest CE value proposition
Plan and support virtual webinars and in person conferences, including promotion, registration, and performance measurement
Collaborate cross functionally to ensure campaigns support broader business initiatives
Qualification
Required
5-7+ years of hands-on digital marketing experience with proven results across paid media, email, and SEO
Advanced experience with Google Ads, Meta Ads Manager, and LinkedIn Campaign Manager
Experience with email marketing and automation platforms such as HubSpot or similar
Strong background in marketing communications, content strategy, and demand generation
Demonstrated success leading integrated campaigns that blend brand storytelling with performance marketing
Deep understanding of SEO, SEM, paid social, retargeting, and email automation
Proficiency with Adobe Creative Suite including InDesign, Photoshop, Illustrator, Acrobat, Premier Pro, and After Effects a plus
Strong working knowledge of Microsoft Office including Word, PowerPoint, Excel, and Outlook
Excellent communication, leadership, and project management skills
Comfortable operating in a fast paced, data driven environment with high ownership and accountability
Benefits
Medical, dental, and vision insurance
Health Savings Account
401K
Career growth and professional development opportunities
Tuition reimbursement
Sustainable work-life balance
Company
Quest CE
Quest CE is a financial services company providing compliance management and continuing education services.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Linda Mieth Krenke
Executive Board Chair and Owner
Recent News
Company data provided by crunchbase