Field Marketing Lead jobs in United States
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Stainless · 17 hours ago

Field Marketing Lead

positionNew York, NY
timeFull-time
remoteHybrid
seniorityMid Level
date4+ years exp

Stainless is a fast-growing tech startup building the future of APIs, and they are seeking a founding Field Marketing Lead to help turn targeted programs and events into real pipeline and closed revenue. The role involves collaborating with sales teams to create memorable experiences and executing a comprehensive field marketing strategy.

Developer APIsDeveloper PlatformDeveloper ToolsEnterprise SoftwareSaaS

Responsibilities

Develop and execute a comprehensive field marketing strategy, including executive dinners, customer panels, networking receptions, and conferences
Partner closely with GTM leadership to identify target accounts, align on event goals, and ensure programming resonates with technical founders, engineering leaders, and executives at enterprise companies
Manage end-to-end event execution including venue selection, vendor management, invitation strategy, registration tracking, and on-site logistics
Collaborate with SDRs to drive event attendance and ensure timely post-event follow-up that converts attendees into qualified pipeline
Build and maintain field marketing dashboards that track leading indicators (meetings booked, attendance rates) and lagging metrics (pipeline generated, closed-won revenue)
Create compelling event content, promotional copy, and post-event communications that reinforce Stainless’ brand and value proposition
Manage field marketing budget, optimizing spend based on performance data

Qualification

Field marketing strategyEvent executionB2B enterprise softwareCRM systems (Salesforce)Marketing automation toolsData-driven decision makingCross-functional collaborationAttention to detailClear communicationAdaptability

Required

4+ years of experience in field marketing, event marketing, or demand generation, preferably in B2B enterprise software
Have a proven track record of planning and executing events that drive measurable pipeline impact
Are highly organized with exceptional attention to detail and the ability to manage multiple events simultaneously
Build strong cross-functional relationships and can influence without authority across GTM and executive teams
Are data-driven and comfortable setting goals, tracking performance, and iterating based on results
Communicate clearly and can craft compelling event narratives that resonate with technical and executive audiences
Thrive in fast-paced, ambiguous environments and can shift priorities quickly when business needs change
Have experience with CRM systems (Salesforce) and marketing automation tools

Benefits

Competitive salary and generous equity grants
Great healthcare coverage options (e.g., fully covered platinum plans)
Paid commuter benefits & similar
Paid team lunch/meals during workdays
Flexible PTO plus 3 weeks of company-wide vacation a year (2 weeks in December, 1 week at the end of the summer)
Flexible WFH and 1 month fully remote per year ("remote February")

Company

Stainless

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Stainless is a company that specializes in generating software development kits for APIs.
dateFounded in 2021
location
New York, New York, USA
people-size51-200 employees
web-link
https://www.stainless.com

Funding

Current Stage
Growth Stage
Total Funding
$28.5M
Key Investors
Andreessen HorowitzSequoia Capital
2024-12-10Series A· $25M
2022-12-21Seed· $3.5M

Recent News

alleywatch.com
The AlleyWatch Startup Daily Funding Report: 12/12/2024
2024-12-17
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#NYCtech Week in Review: 12/8/24 – 12/14/24
2024-12-17
TechCrunch
Stainless helps build SDKs for OpenAI, Anthropic, and Meta
2024-12-10
Company data provided by crunchbase