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WISC-TV · 16 hours ago

Designer

Madison, WI

Full-time

Onsite

Entry Level

1+ years exp

WISC-TV is a family-owned broadcasting company that is seeking a Designer to support the Creative Design Manager in producing high-quality design assets. The role involves executing creative concepts, ensuring brand consistency, and delivering visual content for various local markets.

Broadcasting

Responsibilities

Assist in designing and producing a wide variety of on-air, digital, and print materials, including station graphics, promotional ads, social media content, event collateral, and website visuals

Work closely with the Creative Design Manager and Marketing Group to bring brand-aligned and community-focused designs to life

Prepare final design files for production and distribution, ensuring accuracy and quality

Follow established brand guidelines for all design work, adapting assets to suit the unique identity of each local market

Support the maintenance of brand standards across stations by applying consistent visual elements and styles

Help implement updates and new brand assets as directed by the Creative Design Manager

Collaborate with marketing, production, and station teams to understand project requirements and deliver timely design solutions

Participate in design reviews and incorporate feedback to refine work

Maintain organized design files and asset libraries for team access

Manage assigned design tasks within project timelines, supporting multiple station needs

Stay informed about current design trends and local market preferences to contribute fresh ideas

Assist in exploring and testing innovative design techniques that enhance local brand engagement

Qualification

Adobe Creative SuiteGraphic DesignLocal BrandingTypographyColor TheoryLayout PrinciplesVideo Graphics SystemsHTMLWeb DesignCollaborationOrganizational SkillsTime ManagementFeedback Handling

Required

Bachelor's degree in Graphic Design, Visual Arts, or a related field

Minimum of 1-3 years of experience in graphic design, preferably within the broadcasting or media industry

Proficiency in Adobe Creative Suite (Photoshop, Premiere Pro, Illustrator, After Effects, etc) and experience with design software tailored to broadcasting needs

Strong understanding of local branding, typography, color theory, and layout principles

Ability to collaborate with multiple teams across different locations, handling feedback constructively and diplomatically

Excellent organizational and time-management skills, with the ability to manage multiple projects simultaneously