Mercury · 13 hours ago
Senior Data Scientist - Marketing
Mercury is a fintech company seeking a Marketing Data Scientist to help build their analytics engine. In this role, you will partner with marketing leaders and teams to develop measurement strategies and analyze data to drive business decisions and improve marketing efforts.
BankingFinancial ServicesFinTech
Responsibilities
Collaborate with Marketing stakeholders and other cross-functional partners to identify impactful business questions, conduct deep-dive analysis, and communicate findings and actionable recommendations to audiences at all levels to inform data-driven decisions
Collaborate with other Data Scientists and Data Engineers to build and improve different marketing measurement capabilities
Develop privacy-resilient measurement strategies using techniques like synthetic control methods and incrementality testing to maintain attribution quality as the industry shifts away from third-party cookies and device identifiers
Develop and apply marketing measurement capabilities such as A/B Testing, Causal Inference, Marketing Mix Modeling (MMM), and Multi-touch Attribution (MTA) to evaluate the performance of our marketing effort
Build and deploy machine learning and statistical models such as Customer Lifetime Value, Lead Scoring, Segmentation, and time-series forecasting end to end
Influence and partner with engineering, design, and business teams to implement data-based recommendations that will improve entrepreneurs’ lives and generate revenue for Mercury
Qualification
Required
5+ years of experience working with marketing teams across full funnel measurement from brand awareness and content marketing to product adoption and customer retention
Expertise in marketing measurement strategies including brand lift studies, geo-experiments, survey-based measurement, cross-channel attribution, causal impact analysis, and experimentation design to identify growth opportunities
Fluency in SQL, and other statistical programming languages (e.g. Python, R, etc.)
Experience with marketing analytics tools such as Google Analytics, Amplitude, social listening platforms, email/CRM analytics (e.g., Salesforce, HubSpot), and customer data platforms
Experience crafting data pipelines and dashboards, and understand different database structures
Be super organized and communicative. You will need to prioritize and manage projects to maximize impact, supporting multiple stakeholders with varying quantitative skill levels
Benefits
Equity (stock options)
Benefits
Company
Mercury
Mercury provides online banking solutions for startups and technology-focused businesses.
H1B Sponsorship
Mercury has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (14)
2024 (6)
2023 (8)
2022 (1)
2021 (1)
2020 (1)
Funding
Current Stage
Late StageTotal Funding
$452.21MKey Investors
Sequoia CapitalCoatueCRV
2025-12-25Series C
2025-03-26Series C· $300M
2025-03-26Secondary Market
Recent News
Payments Dive
2025-12-24
Crowdfund Insider
2025-12-21
2025-12-20
Company data provided by crunchbase