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Rue Gilt Groupe · 10 hours ago

Senior Marketing Analyst

Boston, MA

Full-time

Hybrid

Mid, Senior Level

$75K/yr - $90K/yr

2+ years exp

Rue Gilt Groupe is seeking a digitally-led marketing professional to join its entrepreneurial, analytical marketing team and lead initiatives to drive top-line growth via New Member and Non-Buyer Customer Relationship management. The role involves developing strategy, executing multi-channel marketing campaigns, and collaborating with cross-functional teams to drive measurable business results.

Brand MarketingE-CommerceRetailShopping

No H1B

Hiring Manager

Lisandra Colon

Responsibilities

Collaborate with Marketing leaders and cross-functional stakeholders to develop the roadmap/test plan to drive New Member registration, improve New Member onboarding and activation, and build Non-Buyer engagement

Build and evolve our New Member and Non-Buyer knowledge base by developing actionable customer insights and KPIs in close collaboration with Analytics, while owning key performance metrics

Analyze business data to uncover meaningful insights and recommend strategic initiatives that improve business performance, customer engagement, and drive incremental value

Own and lead cross-functional partnerships (Technology/Merchandising/Growth Marketing) to develop effective campaigns for New Members and Non-Buyers across a full breadth of marketing channels (both promotional and non-promotional)

Maintain an in-depth understanding of industry trends and metrics and demonstrate the ability to recognize how they can impact the Rue Gilt Groupe business

Own the creation and delivery of department and business level presentations

Qualification

Data AnalysisGrowth StrategiesCross-Functional CollaborationExcelPowerPointTableauInfluencing SkillsAdaptabilityStorytelling

Required

Bachelor's degree is required

2+ years of developing growth strategies through direct marketing initiatives, with an ongoing style of out-of-the-box thinking

Excel

PowerPoint

Tableau

Ability to adapt to changing priorities and to deliver results in a fast-paced environment

Strong ability to influence peers and senior-level business partners

Comfortable leveraging data to make recommendations and decisions

Comfortable telling compelling stories using Excel, PowerPoint and Tableau

In-depth understanding of industry trends and metrics

Ability to recognize how industry trends can impact the Rue Gilt Groupe business

Ability to collaborate effectively across all departments

Fun, energetic and collaborative personality with a self-starter approach to work

Currently authorized to work in the United States on a full-time basis

Benefits

Comprehensive Coverage: Robust health, dental, and vision insurance effective on the date of hire.

Generous Flex Time Off (FTO) and flexible remote/hybrid work options that support a healthy work-life balance.

A supportive, inclusive culture that encourages innovation, safety, and creative risk-taking.

Paid volunteer opportunities and regular DEI celebrations to foster a strong sense of community and collaboration.

The chance to make a real, measurable impact at a mission-driven, fast-growing company poised for major expansion.

Company

Rue Gilt Groupe

Glassdoor3.1

Rue Gilt Groupe is a premier off-price e-commerce portfolio company that connects brands with the next-generation shoppers. It is a sub-organization of Kynetic.

Founded in 2007

Boston, Massachusetts, USA

501-1000 employees