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KORTX · 14 hours ago

Digital Campaign Specialist I

Berkley, MI

Full-time

Hybrid

Entry, Mid Level

$50K/yr - $65K/yr

2+ years exp

KORTX is a modern media agency specializing in integrated advertising solutions for brands, agencies, and franchise organizations. The Digital Campaign Specialist I serves as the primary day-to-day contact for franchisees, responsible for onboarding, communication, and facilitating the execution of digital advertising campaigns while ensuring franchisees have the necessary support and resources to achieve their marketing goals.

AdvertisingMarketing

No H1B

Responsibilities

Build and maintain relationships with a dedicated group of franchisees

Act as the main point of contact for franchisees, guiding them through the digital marketing process all the way from onboarding to implementation and maintenance

Send welcome and introduction emails, outlining partnership expectations, onboarding steps, and campaign timelines

Facilitate the New Franchisee Onboarding Call, reviewing intake forms, defining campaign goals, and setting expectations

Provide franchisees with documentation detailing campaign execution responsibilities, deadlines, and KORTX-managed services

Serve as a liaison between franchisees and the internal media execution team

Work closely with internal teams to refine targeting, budget allocation, and ad strategies as needed. Able to adjust campaigns as needed for optimization with hands on keys

Manage daily inbox of inquiries from franchisees

Set up and maintain monthly reporting calls to review campaign performance, deliver insights and address franchisee questions

Educate franchisees on how to access support via email alias/help desk system, including response times and escalation procedures

Keep franchisees informed of program updates, industry trends, and upsell new marketing opportunities available through KORTX

Ensure franchisees complete all required onboarding forms, including billing setup and compliance approvals

Track and verify franchisee billing details, ensuring accurate invoicing

Work with the finance team to resolve any billing-related inquiries from franchisees

Assist program manager with franchisee level reporting for corporate level insights

Performs other related duties as assigned

Qualification

Digital advertising experienceCRM tools (Hubspot)Communication skillsTime managementCustomer service orientationProblem solvingInterpersonal skillsOrganizational skills

Required

2+ years of experience in client services, account management, or campaign execution in digital advertising (Paid Search, Google Ads, Meta Ads, programmatic advertising)

Strong interpersonal and communication skills, with the ability to explain digital marketing concepts to non-experts

Highly organized with excellent attention to detail and time management skills

Experience using CRM tools (Hubspot) and scheduling platforms (e.g., Calendly)

Ability to manage multiple franchisee relationships and prioritize tasks efficiently

Customer service-oriented mindset that works well with both external customers and internal teams

Solid decision making and problem solving skills

Ability to remain calm under various pressures