Capacity · 4 days ago
Marketing Specialist, Event Marketing and Social Media
St Louis, MO
Full-time
Hybrid
New Grad, Entry LevelCapacity is an AI-powered support automation platform dedicated to helping teams perform at their best. The Marketing Specialist will play a crucial role in enhancing the company's brand presence through effective event marketing and social media strategies.
Artificial Intelligence (AI)Customer ServiceMachine LearningNatural Language ProcessingSaaS
Responsibilities
Support the planning, coordination, and execution of company events, including industry trade shows and webinars
Manage pre- and post-event logistics, including vendor communication, internal stakeholder coordination, securing booth space, managing registration platforms (e.g., Contrast), and coordinating collateral (swag, signage)
Track event budgets, measure event performance against KPIs (e.g., MQLs, attendance rate), and provide detailed post-event reporting
Coordinate on-site event execution, ensuring a seamless experience for staff, partners, and attendees
Execute the day-to-day management of Capacity’s main social media channels (LinkedIn), including content scheduling, publishing, and real-time community monitoring
Develop engaging short-form content (e.g., graphics, short videos, polls) to promote events, product launches, thought leadership, and company culture
Monitor social media trends, analyze performance using native platform analytics, and provide insights to optimize posting schedules and content strategies
Act as the primary point of contact for social media community engagement, responding to comments, direct messages, and fostering positive interactions
Collaborate with the Content and Design teams to ensure event and social media content is brand-consistent, compelling, and aligned with campaign objectives
Support the repurposing of event content (e.g., presentation slides, recordings, key takeaways) into engaging social media assets and post-event email nurture campaigns
Work closely with the sales and revenue operations team to ensure timely and accurate lead capture, upload, and distribution following all events
Maintain organized tracking and reporting of all activities within the CRM/marketing automation platform
Qualification
Required
Previous experience (internship or entry-level) in a B2B marketing role, with direct exposure to event planning or social media management
A Bachelor's degree in Marketing, Communications, Business, or a related field
Familiarity with event planning fundamentals, including budgeting, vendor negotiation, and on-site execution
Experience managing event-related platforms
Proven understanding of best practices, algorithms, and content formats across major professional social media platforms (especially LinkedIn)
Comfort using social media management tools (e.g., HubSpot, Denim Social) for scheduling and analytics
Basic proficiency in creative tools (e.g., Canva, Figma) for quick content creation and editing
Exceptional organizational skills and meticulous attention to detail, capable of managing multiple projects simultaneously under deadlines
Strong written and verbal communication skills; comfortable writing engaging, brand-appropriate social copy
A proactive, results-oriented attitude with an eagerness to learn and take ownership of projects
Familiarity with CRM systems (e.g., Salesforce) and marketing automation platforms (e.g., HubSpot) is a plus
Benefits
Employer-paid health insurance (for you and your eligible dependents)
Profit Interest Units/incentive compensation
Unlimited vacation policy
401(k) with a company match
Short term disability insurance
Group life AD&D insurance
A supportive, diverse workplace where we prioritize respect for each other and our clients
A fun and collaborative team culture
Company
Capacity
Capacity provides an AI-powered platform for customer support automation and business process management.
Founded in 2017
51-200 employees
Funding
Current Stage
Late StageTotal Funding
$203.78MKey Investors
Chicago Atlantic GroupRice Park Capital Management
2025-08-07Series D· $42.6M
2025-08-07Debt Financing· $50M
2024-10-16Series D· $26M
Leadership Team
David Karandish
Founder and CEO
Marcus Alexander
Chief Financial Officer & Head of Corporate Development
Recent News
CB Insights
2025-11-14
2025-11-06
Destination CRM
2025-10-18
Company data provided by crunchbase