Cella ยท 10 hours ago
CONSUMER CRM CAMPAIGN OPERATIONS PROJECT MANAGER
Cella is seeking a Consumer CRM Campaign Operations Project Manager to join their Digital Lab team. In this role, you will manage the execution of CRM initiatives across consumer brands, ensuring timely and accurate campaign delivery while collaborating with various teams to enhance performance and efficiency.
Content MarketingDigital MarketingInformation Technology
Responsibilities
Own end-to-end CRM campaign operations including intake, requirements gathering, timelines, dependencies, QA, deployment, and post-launch optimization
Act as the day-to-day CRM operations lead for medium to high-complexity consumer brand campaigns
Lead weekly status meetings, maintain detailed project plans, and ensure all stakeholders are aligned on scope, timing, and deliverables
Partner with brand, IT, analytics, compliance/legal, and agency teams to capture requirements, document metadata, manage approvals, and validate data inputs
Maintain minute-by-minute awareness of work in progress, proactively identifying risks and mitigating issues
Monitor campaign performance and surface optimization opportunities to improve engagement and efficiency
Manage change requests, assess timeline impacts, and drive standardization, automation, and process improvements
Prepare quarterly campaign audits, performance SLAs, and business reviews for CRM and omnichannel leadership
Support planning cycles with brand and agency partners to align resources and campaign roadmaps
Qualification
Required
Strong understanding of CRM and marketing automation platforms (e.g., Salesforce Marketing Cloud, Adobe Campaign/Marketo, Veeva CRM, HubSpot)
CRM email experience is a must
Hands-on platform execution is not required, but deep familiarity working closely with CRM teams is essential
Proven experience managing campaign operations and execution across email, SMS, and direct mail
Excellent project management and cross-functional leadership skills in complex, matrixed environments
Comfort working with customer data, campaign metadata, reporting, and performance metrics
Experience with system integrations and understanding how CRM connects with other business tools via APIs
Benefits
Medical
Prescription
Dental
Vision
AD&D
Life insurance offerings
Short-term disability
401K plan
Company
Cella
Cella is a leading Creative Staffing And Consulting Agency.
Funding
Current Stage
Growth StageTotal Funding
unknown2021-09-30Acquired
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