Zenith · 8 hours ago
Associate Director, Analytics
New York, NY
Full-time
Hybrid
Senior Level, Lead/Staff, Director/Executive
$111K/yr - $148K/yr
6+ years expZenith is a full-service media agency that focuses on driving measurable business outcomes for its clients. The Associate Director, Analytics will design data strategies, manage a team of analysts, and ensure alignment with business goals while collaborating with various teams.
AdvertisingMarketing
Responsibilities
Working closely with both the Business Planning and Activation teams, the Associate Director, Analytics will contribute to the design of the data strategy to tie our clients’ marketing to real-world business goals
Our Associate Directors work very closely with their team of analysts to help them stay on track with day-to-day client deliverables
They also contribute crucial intellectual capital by designing measurement plans based on their client’s business needs, using data to tell great stories
Associate Directors also work closely with their Director and VP to build an Analytics strategy and execute on that plan in accordance with their team
Qualification
Required
B.A. or B.S., preferably in a quantitative field
6+ years of experience working in a media focused analytics capacity with some agency experience preferred
Comfortable and able to communicate complex ideas simply to senior level internal and external partners
Ability to develop frameworks, processes, learning agendas, and steer complex analytics projects to a successful delivery
The ability to effectively manage and develop a large team of talented individuals by providing effective oversight, coaching, and guidance
Understanding of a broad range of online and offline media channels such as TV, OTT, Social, Direct, and Programmatic Digital, as well as subject matter expertise in at least one of these areas
Ability to service clients, partners, and internal stakeholders by understanding their needs, translating those needs into creative solutions, and delivering on those solutions with diligence and a sense of urgency
Familiarity with several the following data sources/types: Ad Servers (ex. DoubleClick), website analytics tools (ex. Google Analytics & Adobe Site Catalyst), Ad verification partners (ex. Double Verify & Moat), TV Measurement (ex. Nielsen & iSpot)
Familiarity with at least one of the following 3rd Party Media Measurement Solutions: MMM, Multi-touch Attribution, Brand/Sales Lift, Brand Health Tracking
Advanced Excel skills (macros, advanced formulas, pivot tables, etc.)
Preferred
Working knowledge of any BI Visualization Tool (ex. Tableau, PowerBI, Spotfire, etc.)
Experience working with at least one of the programming languages (Python, R, SAS, SQL)
Experience with the following advanced analytics methods: A/B or Matched Market Testing, linear regression, cluster analysis, neural nets, random forests, conjoint analysis
Benefits
Medical coverage
Dental
Vision
Disability
401K
Parental and family care leave
Family forming assistance
Tuition reimbursement
Flexible time off
Company
Zenith
Zenith is an ROI agency that offers performance marketing, brand content, and strategic marketing effectiveness consultancy services.
5001-10000 employees
H1B Sponsorship
Zenith has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (20)
2024 (16)
2023 (17)
2022 (19)
2021 (31)
2020 (55)
Funding
Current Stage
Late StageTotal Funding
unknown2010-08-13Acquired
Leadership Team
L
Lauren Hanrahan
CEO
Recent News
The Premium Times
2024-10-26
BizWatchNigeria.Ng
2024-10-25
2024-06-03
Company data provided by crunchbase