Xcel Energy · 2 days ago
Senior Social Media Consultant
Xcel Energy is a leading combination electricity and natural gas energy company, and they are seeking a Senior Social Media Consultant to own social media content plans and develop strategies that support business objectives. The role involves collaborating with the marketing team, generating content, analyzing data, and managing vendor relationships to ensure effective social media presence.
Electrical DistributionEnergyNatural Resources
Responsibilities
Plans, researches, writes, edits and coordinates strategy and development of electronic and web-based communications that deliver on Xcel Energy brand platform, strategic initiatives and campaign pillars
Coordinates work and schedules with videographers, graphic designers, and communication consultants ensuring final products meet organizational and platform needs
Documents and improves processes to produce quality, on-time results within budget
Uses data, analytics and trends to groundwork and develop strategy and tactics that support business goals
Gathers and shares data from social media to provide feedback to internal and external partners
Supports content plans with strategic paid advertising recommendations, implementing paid social tactics in social media management tool and/or natively in Meta, X, Nextdoor, YouTube, and other platforms as needed
Provides regular reporting on performance and optimization recommendations
Works closely with vendor-partners, including social media management tool, agency, social networks, influencers, contractors, etc., to ensure project production meets quality and timing requirements; creative implementation on social channels is accurate, receives invoices and initiates payment process, including ensuring correct budget codes are used
Understands and supports Xcel Energy's brand; understands and demonstrates behaviors in accordance with the corporate values
Qualification
Required
At least seven years' experience in positions that require significant, direct cross-functional interaction and collaboration with teammates, designers, producers, videographers and production vendors on social media
Proven ability to write clearly, concisely, quickly and accurately, incorporating key messages and calls to action and using appropriate language and tone for the target audience
Able to progress on a variety of projects during the course of the workday and accustomed to working at a fast pace
Degree in journalism, public relations, communications or related discipline
Experience and success in marketing communications for business-to-business and/or business-to-consumer products, including social media marketing, digital marketing, direct marketing, and channel marketing
Preferred
Work in an agency or corporate setting preferred
Benefits
Annual Incentive Program
Medical/Pharmacy Plan
Dental
Vision
Life Insurance
Dependent Care Reimbursement Account
Health Care Reimbursement Account
Health Savings Account (HSA) (if enrolled in eligible health plan)
Limited-Purpose FSA (if enrolled in eligible health plan and HSA)
Transportation Reimbursement Account
Short-term disability (STD)
Long-term disability (LTD)
Employee Assistance Program (EAP)
Fitness Center Reimbursement (if enrolled in eligible health plan)
Tuition reimbursement
Transit programs
Employee recognition program
Pension
401(k) plan
Paid time off (PTO)
Holidays
Volunteer Paid Time Off (VPTO)
Parental Leave
Company
Xcel Energy
Xcel Energy is an electric and natural gas energy company that offers a portfolio of energy-related products and services to customers.
H1B Sponsorship
Xcel Energy has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (6)
2024 (6)
2023 (6)
2022 (4)
2021 (1)
2020 (1)
Funding
Current Stage
Public CompanyTotal Funding
$1.39BKey Investors
US Department of EnergyBreakthrough Energy Ventures
2024-11-04Post Ipo Equity· $1.2B
2023-10-18Grant· $100M
2023-09-22Grant· $70M
Recent News
2026-01-17
2026-01-16
Company data provided by crunchbase