BarkleyOKRP · 20 hours ago
Analyst
Syracuse-Auburn Area
Full-time
Onsite
New Grad, Entry Level
$48K/yr - $71K/yr
0+ years expBarkleyOKRP is a company that focuses on full-funnel media planning and buying services. They are seeking a Data Analyst, Analytics to deliver impactful reporting and insights for internal media teams and clients, playing a key role in analyzing and presenting findings related to media channels.
Marketing & Advertising
Responsibilities
Support development of measurement plans including metric availability across systems
Develop and maintain dashboards, reports, and data visualizations aligned to measurement plans, referencing existing reports and templates
On-going data QA to ensure data used for reporting and analysis is accurate
Support media performance analysis by analyzing data trends and identifying data changes or outliers that can lead to actionable insights
Collaborate with media planning, activation, strategy, and account teams to provide data storytelling of results and analyses in presentation decks/slides
Partner with reporting and engineering teams to improve data infrastructure and automation of reporting processes
Demonstrate problem-solving ability with emphasis on drawing inferences with data
Showcase the ability to understand the full working picture of a media plan, not in a single channel silo
Qualification
Required
0-2 years of media and measurement experience
Strong record of academic and/or professional achievement
Quantitative skills with proven ability to demonstrate data collection, analysis and interpretation
Strong working knowledge of spreadsheet platforms (i.e. Excel, Sheets, etc)
Understanding of advertising planning, buying (Google, Meta, Bing, Google Analytics, etc.)
Data analysis experience including spreadsheet (Excel) and SQL platforms
Effectiveness in managing multiple projects across multiple clients and stakeholders
Experience in analysis, research and presentation creation
Benefits
Multiple health insurance options
Flexible PTO
Life insurance
401K
Company
BarkleyOKRP
BarkleyOKRP is one of the largest independent ad agencies in the U.S., matching scale with soul to help build brands like Burger King, Corona Premier, Metro by T-Mobile, Planet Fitness, and Smoothie King.
501-1000 employees
Funding
Current Stage
Late StageCompany data provided by crunchbase