California Dental Association · 3 hours ago
Content Writer
The California Dental Association is a membership organization representing dental professionals in California. They are seeking a Content Writer to create and enhance content across various formats, collaborating with teams to drive member engagement and uphold brand standards.
AssociationHealth Care
Responsibilities
Fluidly creates content in a range of formats: articles, emails, digital and print tactics
Balances supporting the marketing content needs of the California Dental Association’s family of companies, including The Dentists Insurance Company
Works on editing/writing projects individually, as well as collaborates on complex projects with the content strategy manager, marketing colleagues and internal program/product owners
Adapts and leverages content for use across multiple mediums and platforms
Excels at applying CDA and subsidiary brand voices across projects and media
Ensures tone and messaging consistently reflect the organization’s brand and values
Keeps up with content trends and makes recommendations for new/emerging opportunities
Interview members, industry leaders and subject matter experts for the purpose of delivering engaging and educational content on key topics
Openly receives and responds to feedback, takes in perspectives from all stakeholders
Uses experience, content best practices and brand best interest to guide decision-making
Actively participates in creative ideation and strategic planning sessions across teams
Uses data and insights collected from member/customer facing teams to inform content choices
Supports the development and implementation of standards and best practices for content creation, distribution/circulation, and improvement
Applies and helps maintain house style guides, brand standards and messaging maps
Build strong partnerships with marketing managers and program/product owners to keep pulse on program/product evolutions and impact on positioning
Partner with other content contributors, channel owners and design resources to ensure cohesive, compelling campaigns and communication tactics
Perform other writing, editing and content management duties as assigned
Qualification
Required
Bachelor's degree in Communications or Marketing or English
5+ years of professional writing and editing experience, preferably in insurance, healthcare, banking and/or B2B marketing
Exceptional verbal communicator with strong presentation skills
Strong experience using Microsoft Office (PowerPoint, Excel, Word)
Experience with project management and collaboration tools (Sharepoint, JIRA, etc)
Preferred
Experience with social media
Experience with content management systems
Must demonstrate diplomacy and tact while interacting with all levels within and outside of the organization
High degree of initiative and independence balanced with flexibility and collaborative style
Superior time management skills with demonstrated ability to problem-solve, multi-task and deliver against deadlines
Positive, upbeat attitude
Benefits
Remote and hybrid flexibility and technology to support remote work
Generous time off program starting at 22 days of PTO and 13 paid holidays (includes a floating holiday and winter closure)
Highly competitive medical, dental and vision plans, including FSA and HSA account options
401(k) plans, with a generous match and safe harbor contributions upon eligibility
Paid parental leave
Wellness programs, including incentives and an In-Shape Family Fitness discount
Opportunities for professional development, training and leadership skill-building
Critical illness, accident, life, pet, short term and long-term disability insurance options
Employee Assistance Program (EAP) for support navigating day-to-day challenges
Company
California Dental Association
The California Dental Association is the largest statewide dental association in the country.
Funding
Current Stage
Growth StageLeadership Team
Recent News
2024-06-04
California Dental Association
2024-01-19
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