Compose.ly · 2 days ago
Growth Marketing Strategist
Compose.ly is an industry-leading marketing agency that delivers measurable results through strategic SEO/AI Search, paid media, and content creation. They are seeking a Growth Marketing Strategist who will develop and implement omni-channel marketing campaigns aimed at generating leads and supporting sales goals, while utilizing data-driven insights to optimize marketing performance.
Content
Responsibilities
Develop and implement omni-channel demand generation campaigns aimed at attracting new qualified leads and upselling existing customers
Design and execute omni-channel campaigns to manage the marketing content calendar, ensuring alignment and timely execution across teams
Coordinate with BDRs and Sales teams to ensure marketing strategies effectively support sales goals, focusing on MQL generation and deal creation
Utilize HubSpot to its full potential to monitor, analyze, and report on the effectiveness of marketing campaigns, optimizing strategies based on data-driven insights
Support Compose.ly’s internal SEO and PPC initiatives to make search a reliable and consistent demand channel
Proactively identify and resolve issues that impact marketing performance, using a combination of strategic foresight and tactical execution
Maintain brand consistency across all marketing initiatives, upholding brand integrity
Create processes that help us scale, maintaining the flexibility needed to innovate
Qualification
Required
Experience developing and implementing growth marketing strategies for a high-growth B2B agency or brand
Minimum 1-2 years working with Hubspot
3+ years experience in marketing or demand-focused roles
Comfortable with reporting and a bias for data-driven approach
Experience managing campaigns, performance metrics and budget allocation
Ability to identify trends, insights, and opportunities to continuously maximize opportunities for growth
Experience working with external/freelance resources
Experience utilizing marketing tools like Hubspot, Google Analytics, Google Search Console, SEMrush/Ahrefs, Webflow, etc
Benefits
Great medical, dental, and vision plans
Life & disability
401k retirement plan
Unlimited PTO and 11 paid holidays
Annual educational stipend towards your professional growth