Webflow · 5 days ago
Staff Brand Designer
United States
Full-time
Remote
Senior Level, Lead/Staff
$134K/yr - $162K/yr
6+ years expWebflow is building the world’s leading AI-native Digital Experience Platform as a remote-first company focused on creativity and trust. They are seeking a Staff Brand Designer to lead creative direction and elevate brand craft across various campaigns and experiences, while partnering closely with leadership to evolve Webflow’s brand.
CMSWeb DesignWeb Hosting
Responsibilities
Drive direction & vision
Own creative direction for high-impact brand campaigns, launches, and integrated experiences
Serve as a core contributor and driver of Webflow’s visual identity—reshaping, documenting, and shepherding its evolution across the organization
Translate brand and business strategy into cohesive, story-driven creative concepts and systems
Actively shape and evolve Webflow’s visual expression as the brand grows, scales, and responds to a changing landscape
Partner with leadership, Ops, and cross-functional teams to align goals, define success criteria, and maintain clarity across initiatives
Elevate craft & quality
Set and uphold creative standards across the Brand Studio, modeling excellence across systems, storytelling, and execution
Serve as the final craft authority on day-to-day creative decisions, providing clear direction and unblocking teams
Mentor and support designers through thoughtful feedback, critique, and hands-on partnership
Help develop team craft and confidence, raising the overall quality and ambition of Brand Studio work
Balance creative ambition with delivery realities, ensuring quality outcomes at scale
Collaborate & scale
Partner with Growth, Product Marketing, Integrated Marketing, and Events to align creative direction with business priorities
Act as a senior creative thought partner for designers and project squads
Contribute to creative reviews, showcases, and studio rituals that build alignment and momentum
Help evolve design systems, templates, and processes that enable high-quality work at scale
Explore emerging creative technologies—including motion, 3D, generative tools, and AI—to expand the brand’s expressive potential
Qualification
Required
6+ years of experience in brand, campaign, or systems design
Demonstrated proficiency of visual direction, design systems, and storytelling across multiple mediums
Know how to influence outcomes through clarity, collaboration, and storytelling
Preferred
Are energized by meaningful creative ownership and decisive craft leadership
Excel at translating abstract strategy into tangible creative direction
Mentor peers and elevate creative culture through feedback and partnership
Embrace new tools and technologies that enhance creative expression and efficiency
Thrive in ambiguity and bring confidence and clarity to complex challenges
Flourish in a distributed leadership model alongside Directors, Managers, Ops, and senior IC peers
Stay curious and open to growth — actively building fluency in emerging technologies like AI to unlock creativity, accelerate progress, and amplify impact
Benefits
Ownership in what you help build. Every permanent Webflower receives equity (RSUs) in our growing, privately held company.
Health coverage that actually covers you. Comprehensive medical, dental, and vision plans for full-time employees and their dependents, with Webflow covering most premiums.
Support for every stage of family life. 12 weeks of paid parental leave for all parents and 6+ weeks of additional paid leave for birthing parents. Plus inclusive care for family planning, menopause, and midlife transitions.
Time off that’s actually off. Flexible vacation, paid holidays, and a sabbatical program to help you recharge and come back inspired.
Wellness for the whole you. Access to mental health resources, therapy and coaching.
Invest in your future. A 401(k) with 100% employer match (up to $6,000/year) in the U.S., and support for retirement savings globally.
Monthly stipends that flex with your life. Localized support for work and wellness expenses — from Wi-Fi to workouts.
Bonus for building together. All full-time, permanent, non-commission employees are eligible for our annual WIN bonus program.
Company
Webflow
Webflow is a visual web design platform, CMS, and hosting provider for building production websites and prototypes. It is a sub-organization of Gitshock Finance.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
$334.9MKey Investors
Y Combinator Continuity FundAccel
2022-03-16Series C· $120M
2021-01-13Series B· $140M
2019-08-06Series A· $72M
Leadership Team
Linda Tong
Chief Executive Officer
Priya Kothari
Chief of Staff to the CEO
Recent News
TechAfrica News
2026-01-16
2026-01-09
Company data provided by crunchbase