Paid Search Manager - 100% remote - North America jobs in United States
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Hostaway · 2 months ago

Paid Search Manager - 100% remote - North America

Hostaway is a SaaS startup that is transforming the vacation rental industry. They are seeking a dynamic Paid Search Manager to own and lead their paid search program, driving measurable impact on growth and success while collaborating with cross-functional teams. This role involves optimizing campaigns, managing budgets, and reporting performance metrics to maximize ROI.

Property ManagementSoftwareVacation Rental
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Growth Opportunities

Responsibilities

Own and manage the paid search program at Hostaway - Google Ads, Meta, Linkedin, Bing, TikTok, etc
Optimize our pay-per-click program to maximize leads, MQLs, SAL, SQLs, and wins
Report performance on a weekly/monthly/quarterly cadence
Optimize bids and budget to maximize performance and ROI of all pay-per-click efforts
Conduct keyword research to ensure our ads target the most amount of relevant keywords and ICP users
Write ad copy that drives conversion and collaborate with design teams on effective ad creatives
Design and conduct A/B tests to optimize ad creatives and landing pages to increase conversion rates
Develop a testing roadmap comprised of the latest industry trends, tools, and best practices in digital marketing and growth to enhance our marketing strategies
Stay current on pay-per-click / search engine marketing practices and collaborate with peers on the Marketing team

Qualification

Google AdsPay-per-click managementSearch engine marketingGoogle AnalyticsA/B testingBudget managementCompetitor researchAnalytical skillsCommunication skillsCollaboration skills

Required

5+ years experience in pay-per-click, search engine marketing, managing multi-million-dollar budgets, and managing campaigns across multiple platforms
Experience with Google Ads & Google Analytics and Google Tag Manager
Expert level proficiency in reporting and analyzing full funnel metrics
Expert level ability to report success via various metrics including ROI, ROAS, CAC, LTV, payback time, churn, retention, etc
Competency in competitor research and tools like SEMrush and Ahref
Experience in A/B testing
Experience using relevant AI tools
Bachelor's degree in marketing, advertising, communications, or related field

Benefits

Equity
Annual Paid Leave
Health Insurance and Pensions

Company

Hostaway

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Hostaway is a technology company that provides a platform for property management, focusing on bookings and guest communication.

Funding

Current Stage
Growth Stage
Total Funding
$543.22M
Key Investors
General AtlanticPSG EquityVendep Capital
2024-12-17Private Equity· $365M
2023-05-31Private Equity· $175M
2018-11-19Seed· $1.9M

Leadership Team

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Marcus Rader
Founder & CEO at Hostaway
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Saber Kordestanchi
Co-founder & CSO (Chief Strategy Officer)
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Company data provided by crunchbase