Foot Levelers, Inc · 1 week ago
Event Marketing Manager
Roanoke, VA
Full-time
Onsite
Mid Level
3+ years expFoot Levelers, Inc. is seeking an Event Marketing Manager responsible for the strategic planning, coordination, execution, and improvement of various events including Board Seminars and conventions. The role requires blending operational excellence with hands-on event execution to deliver impactful learning experiences that drive attendance and business growth.
FitnessHealth Care
Hiring Manager
Kaitlin Classey
Responsibilities
Organize, coordinate, and execute all FLI Board Seminars and state association conventions in compliance with Standard Operating Procedures (SOPs)
Assist in planning seminar seasons including dates, locations, and speakers
Manage venues, logistics, exhibitor coordination, seminar kits, and on-site execution
Ensure brand-aligned, professional, and engaging event experiences
Set goals and sales targets for each event
Establish and maintain positive relationships with state associations, colleges, and speakers
Obtain speaker materials and ensure branding compliance
Apply for and track CE credits
Maintain state association agreements and renewals
Coordinate customer outreach within 50–100 mile radius of planned events
Train Posture Specialists on seminar promotion
Collaborate with Marketing and Sales to maximize attendance
Create and analyze pre-workshop surveys
Perform cost analysis and KPI tracking
Review post-event surveys and report trends
Submit and reconcile expenses
Assist with special projects
Perform other duties as assigned
Qualification
Required
3–5+ years of experience in event coordination, seminar management, or education-based events
Strong organizational skills and attention to detail
Ability to manage multiple stakeholders and timelines simultaneously
Professional communication and relationship-building skills
Comfort working within SOP-driven environments
Preferred
Experience working with state associations, colleges, or professional education programs
Familiarity with education-based, healthcare, chiropractic, or B2B education events
Experience coordinating speakers, CE credits, and event logistics
Company
Foot Levelers, Inc
Foot Levelers is the world’s leading provider of individually designed functional orthotics, custom orthotic flip-flops, Shoethotics® and Sandalthotics®, as well as therapeutic products.
51-200 employees
Funding
Current Stage
Growth StageRecent News
Business Wire
2025-02-20
2024-05-18
Company data provided by crunchbase