Nikco Sports · 5 days ago
Director of Digital Marketing
Chesterfield, MO
Full-time
Onsite
Lead/Staff, Director/Executive
$50K/yr - $70K/yr
3+ years expNikco Sports is a growing St. Louis-based sports sales and marketing company with over 35 years in business. They are seeking a Director of Digital Marketing to execute strategic initiatives across online channels focused on sustainable revenue growth through customer acquisition and retention.
Customer ServiceRetailShippingSporting Goods
Responsibilities
Develop and implement actionable marketing and sales plans across multiple channels to effectively capture market segment share amongst defined targets with a focus on driving sustainable and consistent revenue
Create and lead key community management strategies. Be the voice of the Nikco Sports brand as the digital strategist, content creator and evangelist
Manage and facilitate nikcosports.com ecommerce platform from top to bottom
Grow social media communities and direct marketing channels through consistent, meaningful, and relevant content
Target and pursue new business development channels
Drive company strategic relationships, influencer partnerships, and working with alliances-strategic partners
Analyze campaign engagement levels and monitor brand quality
Standardize marketing processes, procedures and tools. Identify opportunities for improved infrastructure efficiencies and implement solutions
With a thorough understanding of metrics and analytics, be accountable for Profit/Loss. Manage the marketing P&L budget and report results regularly to the Leadership Team
Qualification
Required
3+ years of multi-channel digital marketing experience
Bachelor's degree in marketing, communications, business or relevant experience
Expertise and proven success executing social media and digital strategies
Familiarity and skill with marketing tools of the trade including written communication, email marketing, SMS and various visual communication software products and creative services
Must be passionate about social media, digital innovation, with an advanced understanding of Facebook, Instagram, YouTube, TikTok, X, and other social platforms
Have proven ability to grow communities and create engagement
Believe in relationship-building and working as part of a team to achieve goals/results
Have an appreciation for what social does to bring people together and know that it's an 'always on' endeavor
Excellent interpersonal and communication skills
Enjoy being part of the conversation and directly influencing customer and potential customer perception
Ability to think and lead strategically and tactically with a 'can-do' attitude
Be a self-starter with solid organizational skills including attention to detail, time management, follow up and multitasking abilities
Experience and ability to translate product into marketable messages
Strong project management – facilitation and analytics skills
Preferred
Passion for sports is a plus
Benefits
Dental insurance
Employee discount
Health insurance
Paid time off
Company
Nikco Sports
Nikco Sports sells authenticated and autographed sports memorabilia and sports collectibles.
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase