Document Crunch · 4 days ago
Digital Marketing Manager
Alpharetta, GA
Full-time
Hybrid
Mid Level
4+ years expDocument Crunch is a cutting-edge innovator in the construction industry, recognized for its AI Risk Reduction Platform. They are seeking a dynamic Digital Marketing Manager to develop and execute effective digital marketing campaigns, focusing on areas like email marketing, paid ads, and SEO strategies to drive business growth and enhance brand visibility.
Artificial Intelligence (AI)ComputerContact ManagementSoftware
Responsibilities
Plan, launch, and optimize paid programs across channels (e.g., paid search, paid social, retargeting, niche/industry placements)
Own budget pacing, audience strategy, creative/testing plans, and ongoing performance optimization
Partner with Marketing Ops to ensure proper tracking, conversion events, and attribution setup
Own the performance of landing pages and conversion paths (forms, offers, CTAs, routing)
Run A/B tests and iterative improvements to increase conversion rate and lead quality
Collaborate with Brand/Content/Product Marketing to translate campaign messaging into high-performing digital experiences
Build and optimize lifecycle programs (lead capture, nurture, re-engagement, customer comms supporting retention/expansion)
Develop segmentation strategy and testing plans (subject lines, messaging, offers, cadence), partnering with Marketing Ops for implementation standards and governance
Ensure campaigns reflect the right message-to-audience match and align to funnel stages
Build and execute an SEO plan to improve organic traffic and intent capture
Optimize on-page elements (meta, internal linking, technical hygiene in partnership with web/dev) and collaborate on content briefs that map to priority keywords and buyer intent
Monitor rankings, traffic quality, and conversion contribution
Qualification
Required
Bachelor's degree in Marketing or related field
4+ years of B2B email marketing experience – construction technology preferred
Proficient in utilizing HubSpot (certification a plus) to create and execute impactful email campaigns aligned with the marketing funnel
Strong writing skills, especially in crafting communications that result in qualified pipeline and opportunities
The ability to build visually compelling emails that have high engagement rates
Strong analytical skills and proficiency in tools like Google Analytics, Semrush, and Hotjar
Proven track record of improving organic search traffic, rankings, and revenue
Familiarity with digital advertising platforms and campaign optimization
Excellent communication, organizational, and project management skills
Deep understanding of email best practices, GDPR regulations, and compliance standards
Strong analytical skills with experience in reporting and data analysis
Benefits
World class medical, dental, and vision benefits
Participation in the employee stock option program
Flexible Time Off Policy
Ability to participate in our 401k
Company paid Short Term Disability, Long Term Disability and Life Insurance
Paid Parental Leave
Monthly technical allowance
Getting in close to the ground floor of an incredibly high-growth business
Substantial internal growth opportunities and emphasis on personal & professional development
Company
Document Crunch
Document Crunch is an AI platform for reviewing contracts and documents.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$37.1MKey Investors
Titanium VenturesNavitas CapitalIronspring Ventures
2024-10-10Series B· $21.5M
2024-02-13Series A· $9M
2022-10-11Seed· $2M
Leadership Team
Josh Levy
Chief Executive Officer
Adam Handfinger
Co-Founder, Advisor and Board Member
Recent News
2025-10-09
2025-07-25
Company data provided by crunchbase