CBS News and Stations · 5 days ago
Account Executive
CBS News and Stations is on a mission to unleash the power of content and is seeking a highly motivated Account Executive to join their team in Chicago, Illinois. The role involves crafting and selling custom marketing campaigns to clients and advertising agencies, focusing on multi-platform media sales and new business development.
Entertainment
Responsibilities
Developing new business in linear/streaming platforms and non-traditional revenue sales
Securing contract renewals with increased market share through cross-selling/up selling additional platforms and solutions
Develop and execute strategies for selling premium high-profile properties such as NFL, Big Ten College Football, PGA Golf, WNBA, NCAA Men’s and Women’s College Basketball, UFC, UEFA Soccer, NWSL Women’s Professional Soccer
Experience selling high profile network prime specials such as The Grammy Awards, VH1/MTV Video Music Awards, People’s Choice Awards, Tony Awards, CMT Awards, Daytime Emmys, and the Kennedy Center Honors
Achieve monthly, quarterly, and annual revenue goals
Create, develop, and maintain strong working relationships with clients
Increase shares of existing agency business by leveraging Paramount's multi-platform assets
Explore innovative and non-traditional avenues to generate revenue
Identify and cultivate new business accounts
New Business is expected at a high level
Create customized, client-focused solutions that demonstrate the value of Paramount
Promote and sell Paramount's streaming TV solutions and understand how they complement broadcast TV. Digital streaming proven and successful track record is preferred
Help foster a positive, collaborate work environment with internal team members, ensuring customer satisfaction and optimal performance
Handle all paperwork in a timely manner
Other duties as assigned
Qualification
Required
Minimum 3 to 5 years of media selling experience. Ideally with a focus on digital streaming and broadcast linear TV with sports and news sponsorship media sales experience
Must have strong local direct client and agency relationships in streaming and linear broadcast. Please have specific examples of success stories
Expertise in the categories such as automotive, healthcare, financial and retail
Gifted in developing, communicating, and implementing complex, comprehensive marketing solutions and services to C-level executives and business owners of national, regional, and local accounts
Properly evaluate customer needs, develop a custom solution, and build an effective presentation to close the sale and implement the solution during the account management phase
Skilled at developing strong client relationships within a short time
Proficiency with the following media selling tools: Wide Orbit Media Sales (WOMS), Wide Orbit Traffic, Operative, Media Monitors, Salesforce, Winmo, Zoom Info, Media Proxy, Waymark
Proficient in Microsoft Office; Word, Excel, and PowerPoint Co-Pilot AI a must!
Valid Driver's License
Strong marketing, advertising, and branding acumen
Excellent presentation and negotiation skills
Preferred
Bachelor's degree preferred
Prior experience in selling streaming platforms is highly preferred
Digital streaming proven and successful track record is preferred
Benefits
Medical
Dental
Vision
401(k) plan
Life insurance coverage
Disability benefits
Tuition assistance program
PTO