Drift (Backed by Antler) · 10 hours ago
Tech Content Creator (UGC, Twitter/Linkedin)
Drift is a company backed by Antler, seeking a Tech Content Creator to lead their Twitter and LinkedIn content strategy focused on robotics and developer workflows. The role involves creating engaging technical content, tutorials, and promotional materials while monitoring engagement metrics and staying updated on tech trends.
LogisticsManufacturingRobotics
Responsibilities
Lead the company’s Twitter and LinkedIn content calendar for all things robotics and developer workflows
Create technical threads, UGC & short-form posts that explain features, real-world use cases, and workflows with our robotics software copilot CLI
Co-produce with the dev team: step-by-step tutorials and mini-guides (text, screenshots, short clips) that developers can follow to reproduce examples locally
Turn internal engineering work (demos, PRs, experiments, customer wins, incidents) into story-driven content that resonates with devs
Ideate and publish tech memes and relatable dev humor that stays on-brand and highlights the product, without compromising technical accuracy
Help design and promote weekly challenges, competitions, or mini-hackathons around the CLI, including announcement threads and recap posts
Monitor engagement metrics (impressions, saves, replies, profile clicks) and iterate on content formats and topics
Stay on top of tech Twitter trends (AI, dev tools, robotics, OSS) and plug the product into relevant conversations quickly
Qualification
Required
1+ years of experience creating content for a developer / technical audience (personal brand, startup, devtool, or open-source project)
Video creation and editing. UGC fluency is a BONUS
Proven examples of Twitter threads, LinkedIn posts, or blog content you've created for tech topics (please include links or screenshots in your application)
Familiarity with content experimentation: A/B testing hooks, CTAs, formats, and posting times to improve reach and engagement
Basic understanding of developer marketing / DevRel: what developers find valuable vs. what they ignore
Self-directed and comfortable working closely with engineers, asking good questions, and extracting stories from ongoing work
Preferred
Experience creating short-form video snippets or screen recordings (Loom, OBS, etc.) to pair with threads and posts
Participation in hackathons, open-source projects, or online dev communities (Discord, Reddit, Slack, etc.)
Company
Drift (Backed by Antler)
The most advanced robotics development platform. Drift is your AI copilot for robotics sims. Check out www.godrift.ai