Sunrise Senior Living · 17 hours ago
Executive Director
Sunrise Senior Living is a recognized leader in the senior living industry, committed to empowering residents to live fulfilling lives. The Executive Director is responsible for the overall leadership and success of the community, managing financial operations, team member relations, and ensuring high-quality resident care and compliance with regulations.
Assisted LivingElder CareHealth CareMedicalNursing and Residential Care
Responsibilities
Motivate individuals toward higher levels of performance that are aligned with the organization’s vision and values
Communicate a clear, customer focused vision, based upon a Resident Centered Model of care
Model a strong belief in mission, vision, and purpose
Articulate clearly, in words and behavior, the Sunrise Shared Values, Principles of Service, the Sunrise Team Credo and the Leaders Serve Hallmarks
Build, motivate, and guide a cohesive team to complete team goals using appropriate methods and a flexible interpersonal style
Provide clear direction and structure for the team in order to support their success
Manage the talent selection process effectively by utilizing Sunrise best practices and resources
Embrace workforce diversity
Establish stretch but realistic team goals and motivates the team to work together to achieve them
Share important and relevant information with the team
Ensure consistent and timely orientation and ongoing training is delivered to team members
Focus on building team engagement by providing team building opportunities, addressing team member concerns, and guiding the team in conflict resolution
Promote the Employee Assistance Program (EAP) as a resource for team members
Research and resolve Hotline Call Reports timely and effectively
Provide feedback, instruction, and development guidance to help others excel in their current or future job responsibilities and plans and support the development of individual skills and abilities
Convey performance expectations and provide timely feedback to ensure performance standards are met
Hold effective one on one meetings with direct reports
Provide feedback and counsel on a continuous basis
Support team members’ career growth by having regular development-focused conversations
Utilize and promote Sunrise’s development programs as appropriate to prepare high-potential team members for future roles
Build a qualified, internal pipeline for community roles and strive to promote internal team members to key leadership positions
Foster a work environment that encourages people to act with integrity and treat each other and their ideas with respect, create and protect a high-trust environment by setting an example, advocate for others in the face of challenges, remove barriers to trust, and reward others for demonstrating behaviors that cultivate trust
Demonstrate personal integrity and set an example by being honest, keeping commitments, and behaving consistently
Establish and sustain trusting relationships by accurately perceiving and interpreting own and others' emotions
Listen and respond with empathy
Treat people with dignity, respect, and fairness
Create an environment that results in team members sharing positive feedback related to trust on annual engagement surveys
Encourage disclosure and facilitate an open exchange of ideas
Advocate for both team members and residents
Provide frequent and consistent communication with team, residents, and the community
Drive organizational and cultural changes needed to achieve strategic objectives, catalyze new approaches to improve results by transforming organizational culture, systems, or products/services, and help others overcome resistance to change
Identify change opportunities that lead to improved customer service, efficiencies, cost reduction, and team member engagement
Create momentum by explaining the purpose of change, taking action, and encouraging others to take action to improve organizational culture, processes, or products/services
Facilitate transition for team members by helping them overcome resistance, seeking their ideas and feedback, and demonstrating sensitivity to concerns
Ensure that the internal or external customer’s perspective is a driving force behind strategic priorities, business decisions, organizational processes, and individual activities, craft and implement service practices that meet customers’ and own organization’s needs, and promote and operationalize customer service as a value
Achieve outstanding customer engagement and team member engagement survey results, realizing that this is key to achieving customer engagement
Lead the development and regular review of the engagement improvement plan
Resolve customer concerns effectively through consistent use of the problem resolution program
Hold consistent and effective Resident Council meetings
Achieve customer referrals on a regular, recurring basis and strive to be above the company average
Ensure that the leadership team interacts with residents
Maintain a commitment to say “YES” and the courage to say “NO” only when absolutely needed
Strive for minimal loss of residents to competitors, with a declining trend that is below company average
Strive for excellent quality care and service delivery and institute and ensure corrective action in a timely manner
Review customer and secret shopper surveys and act accordingly by instituting appropriate corrective actions in a timely manner
Develop a thorough working knowledge of state/provincial regulations and Sunrise policies and procedures dictated for residents and ensures compliance
Act as the Community Privacy Representative
Ensure all resident administrative files are well maintained, current, and in compliance with state/provincial regulations
Follow up on issues identified in the regional team site visit report
Follow up on mock survey process
Ensure community is in compliance with national/provincial regulations pertaining to occupational health and safety
Provide leadership and promotion of the Sunrise Safety and Risk Management policies
Review all incident reports and ensures corrective actions are in place in a timely manner
Practice safety procedures at all times including Personal Protective Equipment (PPE), fire extinguishers, Safety Data Sheets (SDS), and Lockout Tagout procedures
Maintain monthly proactive communication with resident’s family members or responsible parties via calls, care plan meetings, letters from the Executive Director, etc
Oversee the planning of an in-house family event monthly
Encourage family involvement via Volunteer Programs
Make self available to residents and their families
Ensure implementation and maintenance of a family support program
Ensure Family Service Meetings are happening regularly according to Sunrise policy
Ensure Sunrise Wellness and Resident Care systems are implemented and followed
Demonstrate the ability to identify and build relationships within the local area that drives business into the community, as well as effectively price the product, thereby maximizing top-line revenue growth and achieving appropriate market position
Spend one hour weekly with the Director of Sales (DOS), coaching as the DOS makes database contact calls
Ensure that the DOS is using selling skills terminology in lead management and customer relations database and achieving benchmark sales effectiveness metrics, new leads, IPP’s/SPP’s, and sales
Spend five minutes per day, performing post call reviews of DOS’s in-person presentations
Hold DOS accountable for the community’s daily contact goal
Ensure the community has an effective external business development strategy in place, with clear accountabilities assigned and the ability to articulate results and adjust plan accordingly to maximize referral leads and move-ins
Hold DOS and other community leaders accountable for a predetermined number of quality visits and establishes appropriate referral sources, resulting in move-ins from referrals approaching company best practice standards
Set high goals for personal and group accomplishment, use measurement methods to monitor progress toward goals, and work tenaciously to meet or exceed goals while deriving satisfaction from that achievement and continuous improvement
Meet Net Operating Income (NOI) expectations
Meet occupancy expectations
Manages the Profit and Loss (P&L)
Achieve and execute consistent labor/labour schedules seven days a week
Achieve great resident retention through a focus on service
Participate in local business councils
Instill in team members a “whole community approach”
Drive ownership to the department leaders
Use one’s knowledge of economic, financial, market, and industry trends to understand and improve individual, work group, and/or organizational results and use one’s understanding of major business functions, industry trends, and own organization’s position to contribute to effective business strategies and/or tactics
Meet the financial targets with the goal to maximize the capital partners return
Think abstractly and make things work when there is no absolute instruction and is able to adapt to business needs
Possess functional knowledge of all operating programs including memory care, clinical, dining, and social programs
Make accurate forecasts
Overcome competitive obstacles
Understand market dynamics: What is our niche? What do we do better or worse than our competition? New service opportunities. Demographics – culture, income, ethnicity, size. Labor/labour availability – overcome obstacles
Strive to improve profitability year over year in line with owner expectations
Prepare and adhere to the community budget
Ensure budgeted revenue is achieved or exceeded by maximizing occupancy and room rate
Review monthly financial statements and implement plans of action for deficiencies
Utilize revenue management tools to effectively manage pricing to benchmarks including service level and other program margins and utilization
Manage collections process effectively
Manage variable and other productive labor/labour to benchmarks, adjusting timely to occupancy and service level changes
Manage key, non-labor/non-labour operating costs in line with budgeted levels
Process and submit monthly expenses and budget data timely per Sunrise policies and internal business controls
Secure and compare information from multiple sources to identify business issues and commits to an action after weighing alternative solutions against important decision criteria
Comply with all regulations and principles
Think past today (proactive)
Learn from bad decisions
Encourage and reward for prudent risk taking
Maintain compliance in assigned required training and all training required by state/province or other regulating authorities as applicable to this role to ensure that Sunrise standards are always met
Perform other duties as assigned
Qualification
Required
College degree preferred; degree and management experience may be required per state/provincial requirements
Administrator's License / certification may be required per state/provincial requirements
Prior General Manager/Administrator experience focused on growing both top and bottom lines; required length determined by type of community
Previous management experience including hiring, coaching, performance management, daily operations supervision, and leading a team through change
Passion for working with seniors
Demonstration of success in managing operating expenses
Demonstration of proficiency in computer skills, Microsoft Office and Sunrise applications with the ability to learn new applications
Ability to work weekends, evenings, and flexible hours to be available for our customers at peak service delivery days and times
Preferred
Previous sales experience preferred, including building customer relationships, and resolving customer concerns
Benefits
Medical, Dental, Vision, Life, and Disability Plans
Retirement Savings Plans
Employee Assistant Program / Discount Program
Paid time off (PTO), sick time, and holiday pay
MyFlexPay offered to get paid within hours of a shift
Tuition Reimbursement
In addition to base compensation, Sunrise may offer discretionary and/or non-discretionary bonuses. The eligibility to receive such a bonus will depend on the employee’s position, plan/program offered by Sunrise at the time, and required performance pursuant to the plan/program.
Some benefits have eligibility requirements
Company
Sunrise Senior Living
Sunrise Senior Living is an assisted living center that offers independent living, memory care, and rehabilitative services.
Funding
Current Stage
Late StageTotal Funding
unknown2013-01-01Series Unknown
2005-07-01Series Unknown
Recent News
PR Newswire
2025-10-02
2025-09-15
2025-09-12
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