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Proskauer Rose LLP · 3 days ago

Social Media Coordinator

New York, United States

Full-time

Hybrid

Entry, Mid Level

$60K/yr - $75K/yr

2+ years exp

Proskauer Rose LLP is a leading law firm known for its pragmatic and business-savvy approach. The Social Media Coordinator will support the development and execution of the firm’s external communications, focusing on enhancing the firm’s social media presence and promoting marketing initiatives across various channels.

Financial ServicesInformation TechnologyLegal

Comp. & Benefits

Responsibilities

Assist with the ongoing development and execution of the firm’s social media strategy, ensuring alignment with the firm’s overall strategic objectives and brand messaging

Write content for social posts optimized for various Firm channels

Assist with the development of innovative and reputation-enhancing social media marketing campaigns, collaborating with the PR, brand, design, video, awards, events, and business development teams to create unique content

Liaise with the design team to create branded imagery and content that aligns with the firm’s identity and messaging and collaborate with the design and branding team to develop improved and new approaches to social post layouts

Assist with maintaining and executing the social media calendar by scheduling posts across platforms and ensuring content is published consistently and on time

Using the firm’s media monitoring tools, assist with the monitoring of social media channels for relevant mentions, sentiment analysis, and emerging trends related to the firm’s interests

Assist in the creation and dissemination of regular, detailed social media performance reports analyzing engagement metrics, reach, and related data to inform strategy adjustments and measure success

Attend firm events and conferences as needed to develop social media posts and marketing content related to those events and activities

Qualification

Social Media MarketingContent CreationData AnalysisProject ManagementWriting SkillsPublic SpeakingCommunication SkillsOrganizational Skills

Required

Bachelor's Degree with a focus on writing, communications or marketing preferred

2-4 years of experience in a Communications or Social Media marketing-related role

Strong writing, communication, and organizational skills with a high level of creativity

Detail-oriented with an emphasis on quality control

Energetic and enthusiastic team player with a high degree of drive and personal initiative

Experience in the use of social/digital media platforms

Capable of handling multiple tasks in a fast-paced, deadline-driven environment

Excellent organizational and project management skills; ability to prioritize, plan and offer solutions

Flexibility to adjust work schedule according to workload demands, and evolve with position as required

Experience with and ability to interpret data into actionable insights for department and firm-wide

Preferred

Public speaking and/or training skills a plus to help educate lawyers and business services members on the benefits of using social media to improve personal and firm branding