Fanatics · 1 day ago
CRM Tech Specialist
1331 17th St, Denver, CO, 80202, US
Full-time
Onsite
Mid Level
$73K/yr - $83K/yr
3+ years expFanatics is building a leading global digital sports platform. The CRM Tech Specialist supports and enables Fanatics Betting & Gaming’s CRM technology ecosystem, acting as a technical bridge between various teams and ensuring the reliability and effectiveness of the CRM stack.
eSportsManufacturingRetailSporting GoodsSports
Responsibilities
Act as a technical specialist across the CRM stack (e.g. XtremePush, Movable Ink, internal CDPs, rewards integrations)
Maintain working knowledge of platform capabilities, data structures, audience logic, and automation patterns
Create and maintain CRM technical documentation, QA checklists, and how-to guides
Support onboarding and upskilling of CRM team members
Investigate and resolve CRM technical issues relating to data, audiences, automations, and integrations
Partner with Engineering, Data, Product, and vendors to resolve incidents and improve reliability
Contribute to troubleshooting playbooks and operational standards
Work closely with Product, Engineering, Data, Legal, CS, and Loyalty teams on CRM initiatives
Support day-to-day engagement with CRM platform partners and track issues, enhancements, and releases
Translate CRM requirements into clear technical inputs and implementation steps
Help streamline CRM workflows and reduce manual effort through better tooling and process
Support standardized templates, naming conventions, and execution frameworks
Ensure CRM activity meets agreed technical and QA standards
Standard business hours with flexibility during major releases, incidents, or key sporting moments
Occasional out-of-hours support during critical deployments, with time off in lieu where appropriate
Periodic on-call shifts will also be required; compensatory time off arranged on a case-by-case basis at manager’s discretion
Qualification
Required
3-5 years of experience in CRM operations, CRM technology, lifecycle marketing, or MarTech roles
Hands-on experience with CRM platforms, data-driven marketing, and personalization
Strong problem-solving skills across data flows, automations, and platform logic
Experience working with Product, Engineering, and Data teams
Clear communication skills and strong documentation discipline
High attention to detail and interest in MarTech and platform infrastructure
Preferred
Experience with XtremePush, Movable Ink, or similar enterprise CRM tools
Basic SQL or data validation experience
Exposure to APIs, event-based data, or internal integrations
Experience in regulated or high-growth environments
Benefits
In addition to the base and bonus, full-time employment, and more.
Company
Fanatics
Fanatics is a sports merchandise retailer that manufactures fan gear and jerseys across retail channels. It is a sub-organization of Kynetic.
10001+ employees
H1B Sponsorship
Fanatics has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2021 (2)
Funding
Current Stage
Late StageTotal Funding
$4.9BKey Investors
Clearlake Capital GroupNational Football LeagueAlameda Research
2022-12-06Private Equity· $700M
2022-03-02Private Equity· $1.5B
2022-01-01Series Unknown· $10M
Leadership Team
J
Joseph Bozich
Advisor to Chief Executive Officer
Michael Mahan
CEO
Recent News
Sports Business Journal
2026-01-16
Sports Business Journal
2026-01-16
The Business Journal
2026-01-16
Company data provided by crunchbase