Lansweeper · 10 hours ago
Marketing Operations Specialist
Austin, Texas Metropolitan Area
Full-time
Hybrid
Mid LevelLansweeper is a fast-growing Technology Asset Intelligence platform seeking a Marketing Operations Specialist to ensure high-quality campaign execution and data accuracy. The role involves managing campaigns across various platforms, ensuring data integrity, and supporting the marketing team to generate qualified leads.
AnalyticsComplianceCyber SecurityInformation TechnologyIT InfrastructureIT ManagementRisk ManagementSoftware
Hiring Manager
Clarisse Celle
Responsibilities
Build, QA, and launch emails, landing pages, and nurture programs across Marketing Cloud Growth/Next or Account Engagement (Pardot)
Manage event lead imports and routing into Salesforce, ensuring correct campaign association, deduplication, and attribution
Own campaign data hygiene: maintain UTM standards, validate tracking, and run recurring audits
Collaborate with Campaign Managers to execute initiatives on time and within SLA
Monitor and resolve sync errors between Salesforce and marketing automation platforms
Drive process documentation: maintain naming conventions, SOPs, and QA checklists
Report campaign performance and propose continuous improvements
Qualification
Required
Proven experience in B2B Marketing Operations or Campaign Operations
Hands-on use of Salesforce CRM (Leads, Campaigns, Reports)
Experience with Marketing Cloud Growth/Next or Marketing Cloud Account Engagement (Pardot)
Knowledge of data management, UTM tracking, list segmentation, and lead attribution
Familiarity with Jira, Google Tag Manager, Google Analytics, and basic HTML/CSS for email QA
Strong organizational and QA mindset with exceptional attention to detail
Excellent communication skills and ability to manage multiple stakeholders
Collaborative, proactive attitude focused on continuous improvement
Preferred
Salesforce Associate or Admin certification
Benefits
Competitive salary aligned with industry benchmarks.
Uncapped commission plan with high earning potential.
Flexibility in working hours and remote work options.
Comprehensive benefits and ongoing learning opportunities.
Company
Lansweeper
Lansweeper develops a SaaS solution providing organization with a single pane of glass across their techology estate.
Founded in 2004
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
$158.72MKey Investors
Insight Partners
2021-06-02Private Equity· $158.72M
Leadership Team
Dave Goossens
CEO
Maarten Saeys
Chief Product Officer
Recent News
2025-09-30
Company data provided by crunchbase