Waveful · 20 hours ago
GTM & Growth
Waveful is a fast-growing social media startup with over 4 million downloads, seeking a GTM & Growth Lead to accelerate user growth and market expansion. The role involves executing go-to-market strategies, identifying growth channels, and collaborating with various teams to drive acquisition and activation.
AppsContent CreatorsMobile AppsSocial MediaSoftware
Responsibilities
Execute and iterate on go-to-market strategies for new features, launches, and experiments
Identify and test growth channels (social, creator partnerships, referrals, community, paid, etc.)
Collaborate closely with product, content, and marketing teams to drive acquisition and activation
Run growth experiments across the funnel (acquisition, activation, retention, referral)
Analyze performance metrics, user behavior, and experiment results to inform decisions
Help build scalable growth playbooks and repeatable processes
Support creator, ambassador, or partnership programs to drive distribution
Qualification
Required
Strong interest in startups, growth, and go-to-market strategy
Analytical mindset with the ability to turn data into action
Creative problem-solver who enjoys experimenting and iterating fast
Good understanding of social platforms, viral mechanics, and consumer apps
Self-motivated, proactive, and comfortable with ambiguity
Strong communication skills and ability to work cross-functionally
Prior experience in growth, marketing, startups, consulting, or analytics
Experience running experiments, campaigns, or side projects (personal or professional)
Familiarity with metrics like CAC, retention, activation, and conversion rates
Preferred
Students, recent graduates, or early-career professionals are welcome
No strict requirements on years of experience—execution and curiosity matter most
Benefits
Direct exposure to building and scaling a consumer startup
Real ownership over growth initiatives with measurable impact
Opportunity to learn GTM strategy from zero to scale
Work closely with a fast-moving, ambitious team
Flexible work environment
Competitive compensation, with potential equity or performance-based bonuses
Company
Waveful
Waveful is the gamified social platform for finding your communities and sharing your passions
Funding
Current Stage
Early StageTotal Funding
$2.1MKey Investors
A16Z GAMES Speedrun
2025-09-02Seed· $2.1M
2025-03-01Seed
Leadership Team
Recent News
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