Lifecycle Marketing Specialist (Part-Time) jobs in United States
cer-icon
Apply on Employer Site
company-logo

Pikkit · 1 day ago

Lifecycle Marketing Specialist (Part-Time)

positionUnited States
timePart-time
remoteRemote
seniorityMid, Senior Level
date3+ years exp

Pikkit is a social sports betting app with over 1 million users, and they are seeking a part-time Lifecycle Marketing Specialist who is passionate about sports. The role involves guiding users through their journey and building lifecycle programs that enhance user engagement and retention.

Social MediaSoftwareSports

Responsibilities

Trigger messages around key moments (first bet tracked, big wins, bad beats, streaks, inactivity, game days)
Own and execute lifecycle messaging across onboarding, activation, retention, and re-engagement
Build and optimize email, push, and in-product messages tied to real sports moments and betting behavior
Translate core Pikkit product flows into clear, timely, and useful lifecycle experiences
Create lifecycle content that highlights app features in a way that feels organic, not promotional
Continuously test and iterate on messaging, timing, and segmentation to improve engagement and retention
Partner closely with product, growth, and social teams to align lifecycle messaging with what’s happening in-app and in the sports world

Qualification

Lifecycle marketingEmail marketingCRM marketingSports betting knowledgeLifecycle flow toolsSelf-directedUser advocacyWritten communication

Required

3–6 years of experience in lifecycle, email, retention, or CRM marketing
Strong understanding of sports betting behavior and how fans engage before, during, and after games
Hands-on experience building lifecycle flows in tools like Iterable, Braze, Customer.io, HubSpot, Klaviyo, or similar
Ability to deeply understand product flows and turn them into effective lifecycle messaging
Scrappy, self-directed operator who's comfortable owning execution end-to-end
Strong written communication skills with an instinct for timing and relevance
Daily user of the Pikkit app with the ability to easily navigate, explain, and advocate for the product
Comfortable working part-time (20–30 hours/week), including flexibility around game days when needed

Company

Pikkit

twittertwittertwitter
company-logo
Pikkit is a consumer software company operating in the betting industry.
dateFounded in 2020
location
New York, New York, USA
people-size2-10 employees
web-link
https://pikkit.com

Funding

Current Stage
Early Stage
Total Funding
$4.38M
2022-06-13Seed· $4.38M

Leadership Team

leader-logo
Pranav Tadikonda
Co-Founder
linkedin
leader-logo
Cole Magoon
Head of Growth and Partnerships
linkedin

Recent News

Business Wire
Pikkit Releases 2024 “Instant Replay”
2024-12-09
Sports Business Journal
Best Places to Work in Sports: Technology — Pikkit
2024-04-07
Pro Football Network
NFL Player Props Week 1: Sunday's Picks Include Diontae ...
2023-12-22
Company data provided by crunchbase