Academy for Urban School Leadership (AUSL) · 1 week ago
Recruitment Marketing Manager
Chicago,IL,US
Full-time
Onsite
Mid, Senior Level
4+ years expAcademy for Urban School Leadership (AUSL) is seeking a Recruitment Marketing Manager to drive their marketing strategy for expanding the recruitment pipeline for their teacher training program. This role involves managing multi-channel marketing campaigns, optimizing digital presence, and collaborating with various teams to ensure high-quality marketing material delivery.
AdviceEducationTraining
Responsibilities
Drive strategy to increase the number of qualified applicants
Lead day-to-day implementation of recruitment marketing tactics to drive website traffic, lead generation, and conversion
Lead and manage recruitment marketing campaigns across channels:
Oversee ad placements, creative design, and performance tracking
Manage strategy and relationships with external vendors for paid digital campaigns across Meta, LinkedIn, and Google to drive traffic and conversion
Support AUSL’s recruitment email campaigns by designing strategy and using Mailchimp and Slate (CRM) to design effective drip campaigns
Maintain and manage AUSL’s library of marketing materials across recruitment and growth teams
Respond to and fulfill marketing requests, in collaboration with the Communications Manager
Maintain and update the AUSL website, ensuring accuracy, usability, and brand alignment
Manage and evolve AUSL’s referral marketing plan to increase reach and engagement
Manage various vendor work and relationships such as work with freelance graphic designers, photographers, and print vendors
Develop key performance indicators and monitor and report performance across marketing channels
Conduct focus groups, interviews, and surveys to inform organizational messaging and campaign strategy
Support development, recruitment and program team events by leading marketing projects and creating print, digital, and video collateral
Manage the organization’s photo and video library and work with vendors to update the library bi-annually
Qualification
Required
4+ years of marketing experience, preferably in nonprofit, education, or enrollment/recruitment marketing settings, with a preference for a strong track record of effective pipeline recruitment marketing success
Proven experience managing digital advertising campaigns and vendor relationships
Understanding of SEO strategy and website management (WordPress or similar platforms)
Excellent organizational skills with the ability to manage multiple priorities
Collaborative mindset and experience working on a high-performing team
Strategic, and detail-oriented, with strong project management skills
Company
Academy for Urban School Leadership (AUSL)
The Academy for Urban School Leadership (AUSL) is a national education nonprofit organization that recruits, trains, and supports new teachers with the AUSL Teacher Residency program.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$2.5MKey Investors
NewSchools Venture Fund
2008-09-09Series Unknown· $2.5M
Leadership Team
Amy Jackson
Chief Financial Officer
Christine Diaz
Leadership Development Partner
Company data provided by crunchbase