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C-4 Analytics · 18 hours ago

Digital Marketing Account Manager

Wakefield, MA

Full-time

Hybrid

Entry, Mid Level

$65K/yr - $75K/yr

2+ years exp

C-4 Analytics is a fast-growing, private, full-service digital marketing company that excels at helping automotive dealerships increase sales and market share. The Digital Marketing Account Manager will serve as the primary point of contact for key clients, managing comprehensive strategies and ensuring optimal campaign execution across various digital platforms.

AdvertisingAnalyticsInternetSocial Media

Responsibilities

Serve as the primary advocate and day-to-day contact for a portfolio of 12+ "rooftops," proactively managing client satisfaction and performance to ensure maximum retention

Own the full campaign lifecycle—from initial strategy and pitch to setup and execution—across Paid Search, Social, and Web, while conducting regular platform checks to ensure optimal performance

Utilize Google Analytics and Google Ads to analyze traffic, pitch optimizations, and deliver comprehensive monthly reports that translate complex data into compelling narratives

Lead internal teams (Creative, Content, Paid Search) and external vendors to ensure timely implementation of strategies and rigorous task tracking within JIRA

Lead weekly client update meetings and maintain professional, timely communication to keep stakeholders informed on progress and campaign health

Ensure all marketing assets meet brand standards, maintain regulatory compliance, and receive formal client approval prior to launch

Handle additional duties as assigned and travel as necessary to support client needs and business objectives

Qualification

Digital MarketingAccount ManagementGoogle AnalyticsGoogle AdsData AnalysisSEOPPCProject ManagementPresentation SkillsGoogle ProductsMicrosoft Office SuiteAutomotive Industry ExperienceCommunication SkillsTime ManagementTeamworkPositive Attitude