Campfire · 6 days ago
Social Lead
San Francisco
Full-time
Onsite
Mid, Senior LevelCampfire is building the future of enterprise finance, a modern accounting platform. They are seeking a Social Lead to own and scale trust-based growth across social platforms, focusing on executive storytelling and community engagement.
AccountingArtificial Intelligence (AI)FinanceFinTechSoftware
Responsibilities
Own our social media strategy and execution across key platforms:
LinkedIn (primary focus: both brand and executive accounts)
YouTube (secondary: build from the ground up)
Instagram and X (tertiary support)
Drive measurable growth:
10x our brand presence on LinkedIn with a focus on video-first content
Grow executive-led LinkedIn accounts (extending beyond our founder's account)
Build and own our YouTube channel strategy and content pipeline
Transform our team into a content distribution system where multiple voices amplify our message
Turn storytelling into pipeline:
Leverage our community programs to drive credibility, referrals, and pipeline
Collaborate with partnerships and product marketing to create content that converts
Use data and insights to optimize content formats, messaging, and distribution for maximum impact
Execute with creativity and speed:
Produce engaging social shorts and video content
Experiment with formats, test what resonates, and double down on what works
Maintain a full social media calendar that balances brand building with demand generation
Qualification
Required
Comfortable on camera creating social shorts and video content
Proven track record of growing LinkedIn or YouTube accounts—please point to specific results (follower growth, impression growth, pipeline created) and explain what you were personally responsible for across content production and distribution
Strategic yet hands-on—you can set the vision and execute it yourself
Data-driven with strong instincts for what content will resonate
Preferred
Experience growing founder-led or executive social presence at a B2B company
Background as a content creator or experience building a viral YouTube account
Clear ideas for turning an entire organization into a content engine
Familiarity with B2B SaaS, fintech, or enterprise software storytelling
Experience with Notion
Company
Campfire
Campfire offers an AI-native enterprise resource planning software for mid-sized and enterprise companies.
Founded in 2023
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$107.63MKey Investors
AccelFoundation Capital
2025-10-15Series B· $65M
2025-06-30Series A· $39.13M
2024-02-27Seed· $3.5M
Leadership Team
John Glasgow
CEO / CFO
Recent News
Foundation Capital
2026-01-02
2025-10-21
alleywatch.com
2025-10-21
Company data provided by crunchbase