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SHADOW · 3 hours ago

Associate Creative Director

New York, NY

Full-time

Hybrid

Senior Level, Lead/Staff

$135K/yr - $170K/yr

8+ years exp

SHADOW is a creative agency seeking an Associate Creative Director (Copy) with extensive experience in multidisciplinary creative roles. The position involves leading the ideation and development of culturally relevant campaign concepts and executing copy vision across various client projects.

AdvertisingContentEventsMarketingPublic RelationsSocial Media Management

Work & Life Balance

Responsibilities

Lead the development of social-first and culture-driven campaign concepts for new and existing clients in close collaboration with art directors, copywriters, strategists, social leads, and producers

Oversee copy across integrated campaigns, real-time/reactive moments, video and short-form scripted series, experiential extensions, and digital/web touchpoints

Guide brand participation in cultural moments, trends, and conversations with clarity and authenticity

Own and evolve brand voice across social ecosystems

Manage, mentor and develop a team of copywriters

Build trusted creative relationships with clients, acting as a strategic and cultural partner

Qualification

Cultural FluencyDynamic CraftConceptual ThinkingLeadershipPlatform-Native ExecutionBrand Voice DevelopmentClient Relationship BuildingTeam ManagementCopywritingCreative Development

Required

8+ years of multidisciplinary creative experience, ideally within agency environments and for consumer brands

Expert with fluency writing across formats: scripting, long-form storytelling, campaign narratives, taglines, headlines, captions, memes, and reactive copy

Understanding of social platform nuance (TikTok, Instagram, X, YouTube, Reddit, emerging channels) and how to write natively for each

Proven ability to originate big, sticky ideas that are born in culture and scalable across channels

Ability to translate strategy and cultural insight into clear, compelling concepts and sharp copy systems

Senior creative voice for both clients and internal teams, setting the standard for social excellence

Lead the development of social-first and culture-driven campaign concepts for new and existing clients

Oversee copy across integrated campaigns, real-time/reactive moments, video and short-form scripted series, experiential extensions, and digital/web touchpoints

Guide brand participation in cultural moments, trends, and conversations with clarity and authenticity

Own and evolve brand voice across social ecosystems

Manage, mentor and develop a team of copywriters

Build trusted creative relationships with clients, acting as a strategic and cultural partner

Benefits

Medical + dental + vision insurance

Generous PTO and paid holidays

Dedicated mental health days

Unlimited sick time

Give Back. We want SHADOWs to extend their hearts and give back to their various communities and interests, on the clock! We offer 40 hours of paid VTO annually (voluntary time off)

401(k) retirement plan with matching

Pre-tax commuter and healthcare benefits

12 weeks paid leave for new parents

Individualized career mapping

Summer Fridays (early close Fridays Memorial Day - Labor Day)

Hybrid work schedule (1-3 days in office per week, depending on role)