Scale Marketing ยท 3 days ago
Digital Strategist
Chicago, IL
Full-time
Hybrid
Mid, Senior Level
$85K/yr - $100K/yr
4+ years expScale Marketing is seeking a Digital Strategy & Activation Manager to join their expanding Digital team and play a key leadership role in shaping innovative media strategies that drive outstanding client success. This role combines strategic vision, analytical expertise, and a passion for digital innovation, focusing on leading digital media plans and educating clients on strategy and execution.
AdvertisingAnalyticsMarketingSEO
Hiring Manager
Cheryl Liggett
Responsibilities
Lead the development and execution of advanced digital media plans aligned with client business goals
Analyze platform-specific KPIs to ensure campaign effectiveness, identify opportunities, and provide actionable insights
Interpret large, complex datasets to uncover trends and drive campaign performance
Anticipate challenges and proactively develop innovative solutions
Champion testing strategies to enhance client media buys
Serve as a trusted advisor, educating clients on digital strategy, execution, and measurement
Stay ahead of industry shifts across programmatic, paid social, paid search, CTV, DOOH, and emerging channels
Present innovative growth opportunities, platform betas, and POVs that influence client strategy
Act as SME for programmatic and social media platforms, guiding both clients and internal teams
Collaborate with Strategists to deliver strong, integrated digital media plans
Qualification
Required
4+ years of progressive digital media experience (agency experience preferred)
Proven success leading complex programmatic and paid social campaigns
Strong business acumen and comfort engaging with C-level clients
Certifications and expertise in social platforms, DSPs, Google Analytics, Google Tag Manager, and Facebook Blueprint
Experience with integrated/mixed-media strategies; traditional media buying a plus
Advanced analytical skills; proficiency in Excel and BI tools
Strong communicator with the ability to translate complex digital concepts to varied audiences
Collaborative leader with mentoring experience preferred
Alignment with Scale Marketing's values: solution-oriented, strategic, proactive, and team-driven
Preferred
Agency experience preferred
Collaborative leader with mentoring experience preferred
Benefits
Comprehensive health, vision, and dental coverage with generous employer contribution
Ongoing education & training opportunities
Open, collaborative, and casual work atmosphere
Company-sponsored events & team-building experiences
Company
Scale Marketing
Scale Marketing is a marketing laboratory that provides media planning & buying, digital marketing, social media, analytics & more.
11-50 employees
H1B Sponsorship
Scale Marketing has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (1)
2020 (2)
Funding
Current Stage
Early StageLeadership Team
Blake Hochberger
Partner
Morrie DeZara
Managing Partner
Company data provided by crunchbase