Kindling Snacks · 7 hours ago
Content Creator
United States
Full-time
Remote
Senior Level
6+ years expKindling Snacks is committed to fueling everyday adventurers with flavorful, protein-packed snacks. They are seeking a Senior Content Creator to lead their brand content strategy and execution, focusing on creating engaging content across various social media platforms to build community and drive growth.
Food & Beverages
Hiring Manager
Kelcie Neff
Responsibilities
Collaborate with the Creative Director and Marketing Manager to develop and manage our content calendar
Define content pillars and campaign themes that tell our story in fresh ways
Strategically think through how we show up in market to inspire, educate, and convert
Storyboard, direct, capture, and edit brand content for TikTok, Instagram, Meta Ads, Amazon, and YouTube Ads
Own the look, feel, and pacing of our content to ensure it’s unmistakably Kindling
Direct smaller shoots yourself, while partnering with the Creative Director and external partners on larger productions
Write scripts and storyboard content that stays on-brand and is engaging
Collaborate with the Marketing Manager to ensure copy aligns with your content
Work closely with the Creative Director, Head of Marketing, Marketing Manager, content creators, and freelance partners
Contract and manage external content creators and freelancers when needed
Plan and request budgets for content production
Manage spending for external contractors and paid content support
Enforce our brand guidelines across all content
Help evolve our creative approach to keep it fresh, magnetic, and rebellious
Partner on tracking content performance and analyzing what works
Strong understanding of platform best practices and rising trends
Adjust creative strategy based on engagement rates, sales impact, and brand consistency, with a basic understanding of SEO/GEO principles
Qualification
Required
6–8+ years of experience in content creation, social-first storytelling, or video-focused creative roles
Strong short-form video content production and editing skills, including storyboarding, directing, shooting, and cutting content for TikTok, Instagram, Meta, Amazon, and YouTube
Experience managing freelancers or content creators, including contracting, creative alignment, and feedback cycles
Ability to build and manage a content calendar with multiple deliverables across channels
Strong copywriting ability, especially scripting and shaping narrative flow
Experience scaling content for a consumer brand, ideally lifestyle, CPG, or high-growth startup
Expertise in short-form content—pace, hooks, structure, and platform-specific best practices
Comfort analyzing content performance and adjusting creative direction based on engagement, conversion, and trends
Deep familiarity with social trends, emerging formats, and rising creators
Ability to lead shoots independently and partner with internal and external teams on larger productions
Working knowledge of SEO/GEO basics as they relate to content distribution and performance
Experience directing talent—both in-house and creators
Ability to manage budgets for contractors, production, and paid content support
Comfort evolving brand tone and visual approach while enforcing brand consistency
Basic skills in photography, motion graphics, or light design
Comfort experimenting with new tools, platforms, and creative tech
Strong collaboration skills, working fluidly with Creative Director, Marketing, and external partners
Experience developing content pillars and broader campaign themes
Benefits
Health, Dental, and Vision Insurance
Unlimited PTO + generous holidays
Competitive parental leave (family-first, always)
Tons of snacks, real talk, and laughter
A career you’ll be proud of and a team that feels like family
Company
Kindling Snacks
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase