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Infosys · 11 hours ago

Principal Consultant – Marketing Technology Expert: Product Portfolio & Analytics (Adobe Marketing Experience Cloud)

Dallas, TX

Full-time

Onsite

Senior Level, Lead/Staff

$168K/yr - $234K/yr

6+ years exp

Infosys Consulting is a global management consulting firm seeking a highly skilled Principal Consultant – Marketing Technology Expert to support clients in advancing their B2B Digital Marketing Excellence initiatives. The role involves guiding clients on leveraging Adobe Marketing Experience Cloud tools to modernize customer experience and achieve measurable business outcomes.

ConsultingInformation ServicesInformation TechnologyIT ManagementSoftware

No H1B

Responsibilities

Serve as the primary Subject Matter Expert (SME) on Adobe Marketing Product Suite, including Marketing Cloud, Experience Cloud, Experience Manager, Marketo Engage, Adobe Analytics, Adobe Target, Adobe Journey Optimizer, and Adobe Campaign

Advise clients on best practices for platform adoption, capability scaling, and operating model transformation across B2B marketing organizations

Work closely with client stakeholders across Marketing, Product, IT, and Data to design, operationalize, and scale strategic enablement programs that increase effective use of Adobe tools

Guide clients through marketing capability maturity, identifying gaps and recommending technology, process, and skills improvements

Lead value realization initiatives by defining measurable impact and ROI frameworks that connect marketing execution to business outcomes

Build and evolve success measurement frameworks that help clients optimize performance across the entire digital marketing lifecycle

Translate Adobe Analytics insights into actionable recommendations that enhance personalization, segmentation, targeting, and campaign optimization

Support clients in building data-driven marketing cultures using dashboards, KPIs, storytelling, and insight-to-action enablement

Create and deliver best practices, playbooks, and training content to support long-term adoption and governance of Adobe Experience Cloud

Drive standardization and harmonization across global teams through workshops, consultative collaboration, and ongoing stakeholder alignment

Qualification

Adobe Marketing Experience CloudDigital MarketingMarketing AnalyticsMarketing Performance MeasurementAdobe Certified ExpertInfluencing SkillsStakeholder ManagementCommunication SkillsFacilitation Skills

Required

Bachelor's degree in Marketing, Business, Data Analytics, or related fields

6–10 years of experience in digital marketing, marketing technology, or marketing analytics within enterprise, B2B, or SaaS environments

Marketing experience across Hi-Tech and Telecom Industry

Demonstrated hands-on experience with Adobe Marketing Experience Cloud products (Experience Manager, Marketo Engage, Analytics, Target, Campaign, or Journey Optimizer)

Strong understanding of marketing performance measurement, attribution, and ROI/value realization frameworks

Exceptional communication, facilitation, and influencing skills—comfortable advising senior stakeholders across business and technical teams

Proven ability to lead complex initiatives, manage multiple stakeholders, and drive impact without authority

Candidates authorized to work for any employer in the United States without employer-based visa sponsorship are welcome to apply. Infosys is unable to provide immigration sponsorship for this role at this time