Crunchyroll · 15 hours ago
Brand Manager - Partner Relations and Content Marketing
Crunchyroll is a leading company in the anime industry, dedicated to delivering anime and manga content to fans worldwide. The Brand Manager - Partner Relations & Content Marketing will play a crucial role in developing marketing strategies for key IPs and fostering collaborations to enhance the streaming experience. This position involves cross-functional teamwork and the management of marketing promotions at events, ensuring the IPs remain active and relevant.
Subscription ServiceVideo
Responsibilities
Deeply understand your assigned IPs by reading and researching the original sources to enable strong marketing collaborations that resonate with the IP
Develop IP marketing plans and strategies before acquisition to the end of the IP’s terms while cross collaborating within the Partner Relations & Content Marketing team and internal teams
Oversee the exploitation and use of the IP’s likeness and coordinate key marketing beats with the Partner Relations team and Licensors
Coordinate marketing promotions at events/conventions supporting our partners and talent
Present IP marketing plans to Licensors in partnership with the Partner Relations team
Lead the cross-functional efforts for your assigned IPs and strategize promotions to keep the IP active and relevant
Qualification
Required
5+ years of work experience developing long-term marketing plans and promotions for Japanese IP
3+ years of cross-functional collaboration and department experience
Time management experience; such as utilizing tools and processes to maintain and track multiple projects in various stages of completion and progress
Well-organized and detailed oriented, self-driven and own and manage your deliverables without intervention
Enjoy reading and consuming content in various formats regularly: manga, anime, light novels, webtoon, video games, etc
Ability to be flexible and to change directions quickly, able to adapt to a fast-paced environment and deal with ambiguity
Experience working with partners from different cultural backgrounds, particularly Japanese business culture
Experience collaborating with a diverse and multi-functional team
Practiced curiosity; be an avid learner, open to taking on new challenges and tackling tasks outside of your comfort zone
Experience with written and verbal communication
Proficient in either Mac or PC, comfortable navigating software outside of Microsoft Office / Google Apps suites
Benefits
Receive a great compensation package including salary plus performance bonus earning potential, paid annually.
Flexible time off policies allowing you to take the time you need to be your whole self.
Generous medical, dental, vision, STD, LTD, and life insurance
Health Saving Account HSA program
Health care and dependent care FSA
401(k) plan, with employer match
Employer paid commuter benefit
Support program for new parents
Pet Insurance
Company
Crunchyroll
Crunchyroll is a video service provider for Japanese animated productions and Asian media services. It is a sub-organization of Ellation.
H1B Sponsorship
Crunchyroll has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (23)
2024 (15)
2023 (6)
2022 (8)
Funding
Current Stage
Late StageTotal Funding
$26.8MKey Investors
Otter MediaTV Tokyo
2020-12-09Acquired
2015-11-20Series Unknown· $22M
2010-03-25Series Unknown· $0.75M
Leadership Team
Recent News
2026-01-11
Android Headlines
2026-01-06
Company data provided by crunchbase