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General Motors · 3 days ago

Content Designer (UX Writer - Automotive Interfaces)

Warren, Michigan, United States of America

Full-time

Hybrid

Mid Level

3+ years exp

General Motors is redefining automotive experiences through its Human Interface Design team. The Content Designer role focuses on crafting intuitive content for various platforms, ensuring a seamless interaction between users and automotive technology.

AutomotiveElectric VehicleInformation ServicesManufacturingTransportation

No H1B

Responsibilities

Crafting intuitive, beautiful, and human-centered digital experiences across vehicles, web, and mobile platforms

Redefining how people interact with automotive technology—both inside and outside the vehicle

Creating seamless experiences that feel effortless, engaging, and safe

Qualification

UX writingHuman interface designInformation architectureFigmaCross-functional collaborationEditorial sensibilityTechnical complexityPresentation skillsCollaborationAdaptability

Required

3+ years of professional experience in content writing / UX writing

A portfolio of work that showcases your ability to write and evaluate writing

Self-starter with strong autonomy. You're comfortable identifying problem areas, tackling them independently, and sharing your findings. You create clarity rather than waiting for it to be provided

Deep understanding of human interface design best practices

Experience naming products and features. You can iterate quickly, form a clear design point of view, and navigate cross-functional feedback. You have a strong sense of what needs a name, and what simply needs a clear interface label

Strong editorial and design sensibility. You love language but believe most software benefits from fewer words

High comfort level with technical complexity. You pick up new terminology quickly and have experience working with engineers, product managers, and other partners to understand requirements and functionality

Strong sense of when to push back on requirements and when to work within current system constraints to keep work moving forward

Skilled in information architecture and taxonomy. You know how to simplify a complex menu structure

Comfortable presenting to executive leadership. You know how to showcase work effectively and read the room to encourage meaningful feedback

Kind, collaborative, and easy to work with. You build strong relationships and contribute to a positive team culture

Proficient in Figma

Experience following an in-house design system and writing standards