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Fellowes Brands · 5 days ago

Senior Manager, Marketing Strategy (Walmart)

Schaumburg, IL

Full-time

Hybrid

Senior Level, Lead/Staff

$140K/yr - $165K/yr

8+ years exp

Fellowes Brands is a recognized leader in enhancing work experiences, and they are seeking a Senior Manager, Marketing Strategy (Walmart) to drive the development and implementation of marketing strategies for the Fellowes Mobile division. The role involves overseeing category strategies, building customer relationships, managing marketing materials, and leading cross-functional teams to achieve sales and profit objectives.

ConsumerManufacturingMarketing

Responsibilities

Utilize marketplace, industry and consumer insights to develop and implement global category strategies that grow profit and volume including category direction, new product development recommendations, consumer/trade marketing needs, pricing and distribution strategies

Be the global brand authority for all Fellowes Mobile brands ensuring that all marketing elements (packaging, marketing materials, merchandising, etc.) enhance, showcase and leverage the brand equity and product benefits for all brands in which we license or sell

Develop innovative promotions for new and existing product lines resulting in incremental volume for our customers than previous promotions and/or new revenue opportunities

Ensure implementation, control and subsequent evaluation of the annual business plans and budget appropriations including the delivery of KPIs

Demonstrate strong leadership skills in all aspects of managing marketing, project and strategic initiatives. Ability to ascertain priorities and guide team to efficiently execute time-sensitive projects

Demonstrate strong management skills in leading the marketing team ensuring the team is high-performing, is optimized to handle daily workload, and is set-up organizationally for success

Pull and analyze data to create compelling assortment, modular layout, pricing ladder, and add/delete recommendations for the customer to help drive their business and obtain placement for Fellowes Mobile

Develop strategy and oversee execution of compelling and polished customer presentations for Line Reviews and other customer meetings / calls

Lead and coordinate thoughtful and comprehensive response to adhoc customer requests for analysis, performance data, product recommendations/information, etc

Effectively lead and manage the marketing and graphic design teams to execute key deliverables on time and with high quality

Partner heavily with Sales, PD, and FM leadership to activate, drive and execute numerous projects and initiatives based on consistently changing priorities

Understand key business and financial drivers, and leverage this information for effective decision making

Identify, initiate and execute change management opportunities for continuous improvement and simplification within the business

Qualification

Marketing StrategyProduct ManagementBrand ManagementData AnalysisCustomer OrientationProject ManagementFinancial AcumenLeadership SkillsCommunication SkillsTeam Management

Required

8-10 years of marketing, product management and/or consumer products experience

Bachelor's degree in marketing, business management or related degree

General business management, strategic planning and entrepreneurial skills

Product development/management, branding and analytical abilities

Ability to organize and work efficiently + effectively within an extremely fast paced, dynamic industry and work environment, ensuring that we are executing on-time and with high quality

Strong staff and people management skills

Strong project management, multi-tasking, and deliver speed across multiple projects at various development stages

Strong customer orientation skills

Strong written and oral presentation skills

Sound financial acumen and P&L experience

Proven leadership capability, product thought leadership and an innovator of creative product and marketing ideas

Preferred

MBA in Marketing preferred

12+ years of marketing, brand management or consumer products is highly preferred, with at least 5 years in consumer products marketing

Experience in working with big box retailers, especially Walmart/Walmart.com

Experience in the wireless or wireless accessories industry

Benefits

An annual incentive may be provided as part of the compensation package, in addition to a full range of medical, financial, and/or other benefits

Company

Fellowes Brands

Over 100 years under the private ownership and executive leadership of the Fellowes family, Fellowes is a global leader and trusted partner that provides product solutions to fulfill WorkLife needs.

Founded in 1917

Itasca, Illinois, USA

1001-5000 employees