Southern California Edison (SCE) · 1 day ago
Marketing and Digital Communications Advisor
Irwindale, CA
Full-time
Hybrid
Senior Level
7+ years expSouthern California Edison (SCE) is committed to innovation in the energy sector, seeking a Marketing and Digital Communications Advisor to lead impactful marketing strategies. This role involves managing communications programs and campaigns that enhance customer engagement and align with business objectives.
Communications InfrastructureElectrical DistributionEnergySustainability
Responsibilities
Develops the Public Relations and Analyst Relations strategies to improve engagement, brand awareness and accountability for impact
Utilizes technical skills and marketing expertise to develop, implement, and optimize automated marketing program campaigns and collects marketing requirements from stakeholders and converts them into technical requirements for IT groups, based on the existing capabilities of SCE’s marketing technologies
Oversees project management execution for marketing communications activities including campaigns and content that supports the customers journey and aligns to the selling process
Oversees the development of marketing communications campaigns by understanding media coverage and industry trends and developing fresh story ideas to propel SCE forward
Manages and supervises campaigns, ensuring that they are executed within the guided framework and that the campaign complies with the organization’s marketing plans and objectives
Monitors key metrics to measure the effectiveness of our communications efforts and to make data-driven decisions to improve our strategy
Shapes and oversees strategic marketing communication plans, including developing plans in line with other business initiatives, communicating plans internally and securing leadership approvals
Reviews analytics and customer feedback to proactively identify and improve the experiences and satisfaction of our customers
Works in collaboration with product or program owners, responsible for all aspects of strategic campaign development, measurement and execution of SCE’s marketing, digital and customer lifecycle nurture programs
Achieves operational efficiency via effective implementation plans (e.g., optimal channel mix, targeted communications, relevant offers, relevant messaging)
A material job duty of all positions within the Company is ensuring the protection of all its physical, financial and cybersecurity assets, and properly accessing and managing private customer data, proprietary information, confidential medical records, and other types of highly sensitive information and data with the highest standards of conduct and integrity
Qualification
Required
Seven or more years of experience in marketing communications
Preferred
Bachelor's Degree or higher in Marketing, Business, Communications or related field
Experience implementing automated offer management using Salesforce Marketing Cloud or equivalent enterprise-grade multi-channel marketing hub
Vendor management experience
Experience with multi-channel marketing strategy and planning (media, banner, radio, etc) driven by sophisticated analytics and data modeling
Utility or other highly regulated industry experience
Experience with enterprise marketing software – Salesforce Marketing Cloud, HubSpot, Marketo, Adobe Exp. or Cloud
Ability to work independently and in fast paced environment
Company
Southern California Edison (SCE)
As one of the nation’s largest electric utilities, we’re bringing more clean and renewable sources of energy to Southern California.
10001+ employees
Funding
Current Stage
Late StageTotal Funding
$2B2025-01-09Debt Financing· $1.5B
2024-09-03Debt Financing· $500M
Leadership Team
Michael Backstrom
Senior Vice President, Regulatory Affairs
Lizeth Ruvalcaba
Senior Manager, People Operations and Enablement
Recent News
2026-01-22
oregonlive.com
2026-01-19
thecanadianpressnews.ca
2026-01-19
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