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Crane NXT · 14 hours ago

Sr. Marketing Coordinator

Malvern, PA

Full-time

Onsite

Mid, Senior Level

3+ years exp

Crane NXT is a premier industrial technology company that provides trusted technology solutions. As a Sr. Marketing Coordinator, you will lead key marketing initiatives, manage campaigns, coordinate content development, and support product communications while ensuring compliance with brand standards.

IndustrialIntrusion DetectionMachinery Manufacturing

Responsibilities

Translate campaign briefs into executable workplans using Monday.com

Coordinate internal and external resources for creative, copy, web, and media

Manage QA processes for emails, landing pages, and social posts (links, UTMs, rendering, accessibility)

Track campaign performance and consolidate weekly updates

Draft SEO-optimized long-form and derivative content from approved messaging

Coordinate production resources and maintain content repositories in SharePoint and Salesforce

Manage workflows and version control in Monday.com

Execute and support communications for full product lifecycle, including new product launches, existing product campaigns, and end-of-life transitions

Coordinate and support industry publication bylines, podcasts, speaking panels, press releases, through leadership, along with other PR activities for brand awareness and product campaigns

Lead pre-show planning meetings and manage logistics (shipping, badges, hotel blocks)

Coordinate vendors and show services; maintain budget tracker

Consolidate event metrics and lead post-mortem reporting

Consolidate market/channel reports and verify data quality

Maintain taxonomy and UTM tracking; communicate insights to leadership

Manage enablement calendar and update training materials

Intake new sales requests and project manage execution in Monday.com

Maintain sales app hygiene and version control

Assist with PO/PR requests and invoice processing

Help enforce SharePoint and data hygiene standards