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Vantage West Credit Union · 1 day ago

Web Marketing Specialist

Tucson, Arizona, United States

Full-time

Onsite

Entry Level

$55K/yr - $72K/yr

1+ years exp

Vantage West Credit Union is dedicated to fostering a vibrant learning environment and is seeking a Web Marketing Specialist to support digital marketing initiatives. This role involves creating and optimizing digital content to enhance member engagement and brand awareness while collaborating with various teams to ensure effective messaging and user experiences.

BankingCreditFinancial Services

H1B Sponsor Likely

Responsibilities

Create, edit, and publish digital content for the website and blog, ensuring alignment with brand voice and campaign goals

Implement SEO and AEO best practices in all digital content, including keyword research and on-page optimization

Utilize SEO tools (e.g., Yoast, SEMRush, HubSpot) to monitor and improve search performance

Create and maintain webforms and related workflows as needed for campaigns and member engagement

Update website content and landing pages for campaigns, products, and promotions, ensuring accuracy and timeliness

Produce and manage campaign landing pages, pop-ups, and banners to support digital marketing efforts

Monitor and report on content engagement metrics, providing insights and recommendations for improvement

Conduct regular quality assurance audits of web content for accuracy, broken links, and compliance with brand and regulatory standards

Ensure all web content meets accessibility standards (e.g., WCAG) for usability by all members

Participate in A/B testing of landing pages and campaigns to optimize performance and member engagement

Collaborate with design, advertising, and marketing teams to ensure cohesive messaging and effective campaign execution

Stay current on digital marketing trends, tools, and best practices, applying new knowledge to improve results

Perform other duties as assigned to support the marketing team and organizational goals

Qualification

Web content management systemsSEO best practicesWeb analytics toolsBasic HTML/CSSEditing skillsProofreading skillsWriting skillsOrganizational skillsTime managementCollaborationCreativityAttention to detail

Required

Bachelor's degree in Marketing, Communications, Digital Media, or related field, or equivalent experience

One (1) year of experience in digital marketing, web content management, or related roles

Proficiency with web content management systems (CMS), basic HTML/CSS, and web analytics tools

Familiarity with SEO and AEO best practices for digital channels

Strong writing, editing, and proofreading skills

Ability to analyze content engagement metrics and suggest improvements

Excellent organizational and time management skills

Ability to work independently and collaboratively in a fast-paced environment

Must comply with all aspects of the Bank Secrecy Act

Benefits

Health Coverage – We offer medical, dental and vision coverage for you and your dependents. Other benefits include: life insurance, flexible spending accounts, pet insurance, Team Member Assistance Program (EAP), and Corporate Care Solutions (Backup Child and Adult Care Services).

Paid Time Off and Holidays – Work-life balance is a focus with generous paid time off, with additional time given for sick days, paid holidays, and 16 hours of paid time to participate in our community volunteer program. We also offer enhanced paid military leave and paid maternity/paternity leave.

Retirement Savings – Generous 401k Plan.

Development Activities – We focus on continuous growth by encouraging Job Shadowing and Personal Development Plans, which leads to a 40+% annual internal promotion rate.

Tuition Reimbursement – We have partnered with the University of Arizona Global Campus to offer eligible full-time employees 100% tuition coverage towards an online Bachelor’s or Master’s Degree.

Company

Vantage West Credit Union

Vantage West Credit Union offers an array of banking and financial services that help fulfill the needs of the people and the community.

Founded in 1955

Tucson, Arizona, USA

201-500 employees

https://vantagewest.org/

H1B Sponsorship

Vantage West Credit Union has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2021 (2)