Razorfish · 2 days ago
Creative Director, Copy (Luxury/Retail-Freelance)
New York, NY
Full-time
Hybrid
Senior Level, Lead/Staff
10+ years expRazorfish is a leading marketing company known for its digital expertise. As a Creative Director, Copy, you will shape the creative approach for clients, oversee project execution, and collaborate with various teams, focusing on social-first creative strategies primarily for TikTok and Instagram.
AdvertisingInternetSearch EngineWeb Design
Responsibilities
Be able to be independent and proactive one must demonstrate the ability to write post copy for social
Prowess in elevated brand work and how it shows up in breakthrough social content
Elevated fashion (luxury) brand experience, knowledge of fashion labels, industry and editorial trends
Must think strategically
Experience working with influencers, creators, and teaming with social strategists to concept
Editorial fashion experience as well as brand campaigns
Has a general knowledge of technology, user interface and visual design fundamentals
Maintains high quality on creative deliverables
Develops creative content for digital and social media platforms - IG, TikTok, etc
Overall creative is on-brand but also inspires user engagement, wins affinity and is breakthrough and fresh
Capture / Generate and edit creative assets that will live across all social channels (image & video - with and without audio) on a daily and weekly basis. The team will check in with the creative lead and larger team, get approval and be able to finesse and iterate
Have a command of basic photo retouching when it comes to still photography
Strong communication skills with the ability to present ideas internally as well as liaise with the client and in-house creative team members on a daily / weekly basis
Qualification
Required
Bachelor's Degree or higher in advertising, marketing, communications, journalism, English, or a related field
10+ years total experience with at least 1 year in an advertising or marketing agency
An engaging portfolio both conceptual ability and copy/content creation craft
Social-first creative expertise — primarily TikTok, then Instagram (Paid, Earned, and Owned)
Strong portfolio of elevated brand work that translates into breakthrough social content (campaigns, activations, etc.)
Deep understanding of luxury fashion brands, editorial trends, and industry nuances
Strategic thinking
Experience collaborating with influencers, creators, and social strategists
Proficiency in Figma and Adobe Suite (light content capture/editing is a plus)
Excellent writing and editing skills and knowledge of SEO
General awareness and understanding of the digital landscape, including online campaigns, mobile experiences, and social media landscape
Enthusiasm, big ideas and attention for details
Strong written and verbal communication skills
A creative mentality with a passion for storytelling and innovation
Ability to work collaboratively in a fast-paced environment
You are passionate about the creative world and love to stay on top of the latest trends, strategies, and technologies as well as how competitors within the industry are doing things
Ability to meet deadlines while maintaining high-quality work
Benefits
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances
Company
Razorfish
Hi there! We’re Razorfish. We see consumers as more than just metrics. We see them as people – wonderful, complex, interesting people.
1001-5000 employees
H1B Sponsorship
Razorfish has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (3)
2024 (4)
2023 (5)
Funding
Current Stage
Late StageLeadership Team
Josh Campo
CEO
David Hawes
SVP, Executive Client Partner
Company data provided by crunchbase