Candela Medical · 3 days ago
Director Customer Relationship Management
Massachusetts, United States
Full-time
Onsite
Lead/Staff, Director/Executive
$140K/yr - $165K/yr
5+ years expCandela Medical is seeking a Director of Customer Relationship Management to lead their CRM strategy and oversee marketing communications. This role involves managing the customer database and driving content campaigns while collaborating with cross-functional teams to optimize marketing efforts.
Medical Device
Responsibilities
Develop, lead, and implement Candela’s CRM strategy and execution for Candela’s new initiatives
Drive excellence in creative and copy through thoughtful segmentation and testing
Work with designers and copywriters to come up with and implement new content
Manage and create new HTML templates, triggers and audiences
Track performance using email and customer conversion KPIs, sharing reporting and insights to help us make better decisions over time
Manage CRM marketing calendar, making updates and changes as needed and communicating them internally
Qualification
Required
Bachelor's degree in business administration, public relations, communications, or marketing (digital)
Five plus (5+) years of experience running email marketing and/or SMS marketing
Familiarity with our email and data tools: Customer.Io, Sendgrid, Twilio, Looker and others
Great communication skills - you can work autonomously as well as collaboratively across product, marketing, creative, engineering and sales
Analytical, creative, and organized with strong problem-solving skills, attention to detail, and time management abilities
Demonstrated business acumen - ability to identify customer trends
Thorough knowledge of marketing principles, brand, product and service management
Demonstrated experience collaborating with team members and internal clients
Exhibits conceptual thinking capability to solve complex problems
Effectively able to deal with managing conflict
Provides analytical insights to the competitive environment – understands key business drivers
Works effectively within a matrixed, global organization; leads team, builds internal/external relations, demonstrated influencing, negotiation, critical thinking, and collaboration skill sets to drive decisions, and establish credibility
Ability to independently and simultaneously lead multiple projects, self-motivated and entrepreneurial with strong multi-tasking skills, organized and attentive to details
Must be results & action oriented, ‘roll up the sleeves' type individual and able to get organization excited and focused on execution
Able to work in an environment where sharing responsibility for success and failure of others on the team
Conversant in the English language, verbal/written communication; exhibits excellent presentation, analytical and organizational skills
Preferred
Additional language skills a strong plus
Company
Candela Medical
Candela’s brand values of Science, Results, and Trust guide its commitment to safety, efficacy, reliability and strengthening the longstanding partnerships of trust established with physicians, their practices and the patients they treat.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Ernie Orticerio
Chief Financial Officer
Robert Blood
Executive Vice President, Chief Legal Officer and General Counsel
Company data provided by crunchbase