Razorfish · 1 day ago
Associate Director, Strategy
New York, NY
Full-time
Hybrid
Senior Level, Lead/Staff
$107K/yr - $171K/yr
7+ years expRazorfish is a marketing leader with a focus on digital expertise, seeking an Associate Director for Brand & Experience Strategy. The role involves transforming analysis into strategic direction for brands and leading projects that drive profitable growth through customer experience expertise and strategic leadership.
AdvertisingInternetSearch EngineWeb Design
Responsibilities
Lead digital strategy engagements with a strong focus on business analysis, strategic modeling, differentiated digital experiences, key digital capabilities and/or road mapping
Facilitate workshops and ideation sessions to identify key strategic challenge(s) as well as digital business and marketing needs to be addressed; evaluate scope of strategic engagement
Work cross-functionally with other strategy colleagues, client partners, discipline leads, and other internal partners
Present strategy output and recommendations to clients and internal stakeholders
Build and manage strong working relationships with decision-makers of the client organization and become a trusted advisor
Proactively seek out opportunities to deepen client relationships and "elevate the conversation" within client organizations
Create RFP responses and proposals, and take a leadership role in pitching new business
Develop thought leadership pieces for publication and/or business development
Build strategy team expertise by mentoring junior team members and offering training in relevant methodologies, techniques, frameworks, etc
Proactively work to improve process for strategy engagements and team workflow
Translate primary and secondary research inputs into tangible opportunities and actionable recommendations around which Creative can ideate
Participate in scoping of projects
Develop 360 campaign briefs that outline how new initiatives and content will be experienced across multiple channels
Review creative to ensure project meets strategic objectives
Qualification
Required
7+ years strategy, digital consulting, media and/or planning experience; 1+ year of leadership experience
Demonstrates solid understanding of current strategic planning best practices and how to use this knowledge to develop integrated cross-channel programs
Self-starter with an entrepreneurial spirit, vision, and leadership to help facilitate change within a team and client's organization
Excellent communication and presentation skills; dynamic (persuasive) in presenting ideas to clients and prospective clients from VP to C-level
Adept at storytelling and able to simplify and clarify complex concepts
Must possess a rigorous analytical approach as well as abstract problem-solving skills
Ability to develop strong client relationships and trust based on deep immersion into the client's business
Must have a 'change agent' attitude; constantly pushing us and our clients to new opportunities, approaches, ideas, perspectives, etc
Must be able to articulate design concepts, strategies and recommendations clearly through exceptional oral and written communication skills; good presenter and great listener
Benefits
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances
Company
Razorfish
Hi there! We’re Razorfish. We see consumers as more than just metrics. We see them as people – wonderful, complex, interesting people.
1001-5000 employees
H1B Sponsorship
Razorfish has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (3)
2024 (4)
2023 (5)
Funding
Current Stage
Late StageLeadership Team
Josh Campo
CEO
David Hawes
SVP, Executive Client Partner
Company data provided by crunchbase