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TikTok · 2 days ago

TikTok Shop - Event Marketing Specialist, Creator and Partner

Los Angeles, CA

Full-time

Onsite

Entry, Mid Level

$89K/yr - $191K/yr

2+ years exp

TikTok is the leading destination for short-form mobile video, and they are seeking an Event Marketing Specialist to support the rapid expansion of TikTok Shop's business in the US market. The role involves planning and managing events, collaborating with teams and partners, and analyzing outcomes to drive e-commerce growth.

Content CreatorsContent DiscoveryMedia and EntertainmentSocial MediaVideo

H1B Sponsor Likely

Responsibilities

Plan, coordinate, and manage events from inception to execution, ensuring they align with our marketing strategy

Collaborate with various teams and external partners to create cohesive branding initiatives for both company and platform

Leverage US marketing experience to develop innovative event strategies and enhance overall impact

Maintain strong relationships with 4A agencies and other vendors to ensure successful collaboration

Analyze event outcomes and provide insights for future improvements

Qualification

Event managementBrand managementMarketing strategyProject managementCommunication skillsInterpersonal skillsAttention to detailTeam collaboration

Required

Bachelor's degree in Marketing, Media, or a related field

2+ years of experience in marketing, brand management, and event operations

Understanding of platform branding and overall brand strategy

Strong organizational and project management skills with the ability to complete the full funnel from goal decomposition to the establishment of process metrics

Preferred

Experience working with a 4A agency is preferred

Strong organizational and project management skills with keen attention to detail

Excellent communication and interpersonal skills, with the ability to work well in a team environment

Benefits

Medical, dental, and vision insurance

401(k) savings plan with company match

Paid parental leave

Short-term and long-term disability coverage

Life insurance

Wellbeing benefits

10 paid holidays per year

10 paid sick days per year

17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure)

Company

TikTok

Glassdoor3.4

TikTok is a short-form video entertainment app and social network platform. It is a sub-organization of ByteDance.

Founded in 2003

Los Angeles, California, USA

10001+ employees

https://www.tiktok.com

H1B Sponsorship

TikTok has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (979)

2024 (601)

2023 (387)

2022 (322)

2021 (133)

2020 (72)