Ford Pro · 6 days ago
Ownership Marketing Specialist, eCommerce
1 American Rd, Dearborn, MI, 48126, US
Full-time
Hybrid
Senior Level
5+ years expFord Pro is seeking an eCommerce Ownership Marketing Specialist to join their Consumer Service Marketing team, which focuses on enhancing owner relationships through effective marketing communications. The role involves developing integrated marketing plans to engage customers and promote Ford's accessories and parts offerings.
AutomotiveFleet ManagementSoftware
No H1B
Responsibilities
Become an expert in the latest and upcoming FCSD accessory and parts e-commerce priorities that are driving Ford and our customers into the future
Develop and present regular go-to-market and channel/content strategies for business partners that showcase customer-centric, efficiently produced creative assets delivered in a quality and timely manner
Co-create and drive the strategic communications elements of customer journeys intended to generate customer awareness and intention, and keep them engaged with FCSD offers, accessories, and parts
Strategize, plan, and prioritize creative content to drive brand style, consistency, and effectiveness across our channels and advertising tiers
Be accountable for the performance of the strategy and content created by analyzing data and insights to drive continuous improvements and reach marketing objectives
Qualification
Required
Bachelor's degree or academic equivalent
5+ years of experience in marketing, advertising, or customer experience
2+ years of previous experience in automotive marketing
Preferred
Previous experience and knowledge developing Omni-channel digital marketing strategies (Paid and Owned)
Previous experience in campaign strategy management experience and marketing asset production
Data analytical skills to discern strategic, actionable insights from performance metrics
Ability to own project goals, lead projects independently, as well as multi-task, prioritize and organize workload
Ability to effectively collaborate and generate consensus with cross functional teams, including internal and external partners, such as ad agencies
Budget-management skills oriented to delivering goals within a set funding target
Solution-oriented, effective communication skills
Experience in a marketing or advertising role (agency and/or client side)
Lead weekly status discussions with internal and external stakeholders
Benefits
Immediate medical, dental, vision and prescription drug coverage.
Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more.
Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more.
Vehicle discount program for employees and family members and management leases.
Tuition assistance.
Established and active employee resource groups.
Paid time off for individual and team community service.
A generous schedule of paid holidays, including the week between Christmas and New Year’s Day.
Paid time off and the option to purchase additional vacation time.
Company
Ford Pro
Ford Pro is a productivity accelerator designed to drive the business forward, delivering solutions to commercial customers of all sizes.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Andrew Frick
Interim Head
Recent News
2025-10-04
2025-10-01
Company data provided by crunchbase