Ford Motor Company · 1 week ago
Ownership Marketing Specialist, eCommerce
Dearborn, MI
Full-time
Hybrid
Senior Level
5+ years expFord Motor Company is a global automotive leader committed to nurturing owner relationships through effective marketing communications. The e-commerce Ownership Service Marketing specialist will develop integrated marketing plans to enhance customer engagement and drive service purchases.
AutomotiveAutonomous VehiclesManufacturingTransportation
No H1B
Responsibilities
Become an expert in the latest and upcoming FCSD accessory and parts e-commerce priorities that are driving Ford and our customers into the future
Develop and present regular go-to-market and channel/content strategies for business partners that showcase customer-centric, efficiently produced creative assets delivered in a quality and timely manner
Co-create and drive the strategic communications elements of customer journeys intended to generate customer awareness and intention, and keep them engaged with FCSD offers, accessories, and parts
Strategize, plan, and prioritize creative content to drive brand style, consistency, and effectiveness across our channels and advertising tiers
Be accountable for the performance of the strategy and content created by analyzing data and insights to drive continuous improvements and reach marketing objectives
Qualification
Required
Bachelor's degree or academic equivalent
5+ years of experience in marketing, advertising, or customer experience
2+ years of previous experience in automotive marketing
Preferred
Previous experience and knowledge developing Omni-channel digital marketing strategies (Paid and Owned)
Previous experience in campaign strategy management experience and marketing asset production
Data analytical skills to discern strategic, actionable insights from performance metrics
Ability to own project goals, lead projects independently, as well as multi-task, prioritize and organize workload
Ability to effectively collaborate and generate consensus with cross functional teams, including internal and external partners, such as ad agencies
Budget-management skills oriented to delivering goals within a set funding target
Solution-oriented, effective communication skills
Experience in a marketing or advertising role (agency and/or client side)
Lead weekly status discussions with internal and external stakeholders
Benefits
Immediate medical, dental, vision and prescription drug coverage.
Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more.
Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more.
Vehicle discount program for employees and family members and management leases.
Tuition assistance.
Established and active employee resource groups.
Paid time off for individual and team community service.
A generous schedule of paid holidays, including the week between Christmas and New Year’s Day.
Paid time off and the option to purchase additional vacation time.
Company
Ford Motor Company
We don't just make history -- we make the future.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$16.23BKey Investors
US Department of EnergySoros Fund Management
2025-07-29Post Ipo Debt· $3B
2023-08-17Post Ipo Debt· $4B
2023-06-22Debt Financing· $9.2B
Leadership Team
James Farley
Chief Executive Officer
Efrat Barit
COO
Recent News
2026-01-20
2026-01-19
Company data provided by crunchbase