Senior Analyst, Data Strategy jobs in United States
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Digitas Health ยท 2 weeks ago

Senior Analyst, Data Strategy

Digitas Health is the Agency of Now, specializing in helping health brands navigate a complex media environment. The Senior Analyst, Data Strategy will collaborate with a talented team to provide integrated marketing analytical solutions, optimize marketing investments, and develop robust marketing strategies for healthcare clients.

Health CareMedical

Responsibilities

Providing integrated marketing analytical solutions across customers and channels to improve client decision-making
Conceptualizing and communicating strategic solutions
Collaborating with clients to develop clear business and measurement objectives
Applying various quantitative methods to analyze and interpret information from multiple data sources
Preparing analysis and tracking of marketplace, technology and consumer demographic trends both within and across multiple industries
Developing and maintaining functional expertise in one or more of the following disciplines; database marketing, integrated channel marketing (including web), analytical tools, techniques, and other infrastructure requirements

Qualification

Statistical modelingData analysisGoogle AnalyticsTableauFinancial modelingMicrosoft ExcelPresentation skillsCollaborationProblem-solving

Required

3 to 5 years of business experience working in Management Consulting, Marketing, Advertising, or Interactive/Technology Consulting
Bachelors degree in Business, Finance, Economics, Statistics, Marketing, or equivalent experience, MBA a plus
Knowledge of statistical modeling techniques, segmentation, research, lifetime value, ROI
Experience in program measurement (online and/or offline), test design and financial modeling a plus
Experience writing and presenting proposals or reviewing strategy projects to clients and internal senior management
Experience with data tools; Google Analytics, Omniture, Tableau, DoubleClick, Tableau and others
Fluency with Microsoft PowerPoint, Word, Excel: Experience with SAS, SPSS or other data manipulation tools a plus

Benefits

Medical coverage
Dental
Vision
Disability
401K
Parental and family care leave
Family forming assistance
Tuition reimbursement
Flexible time off

Company

Digitas Health

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Digitas Health is connected, for good.

Funding

Current Stage
Late Stage

Leadership Team

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Brian Lefkowitz
Chief Creative Officer
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Diann Hamilton
Chief Planning Officer
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Company data provided by crunchbase