HubSpot AI Specialist (Marketing) jobs in United States
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NEWITY · 3 days ago

HubSpot AI Specialist (Marketing)

NEWITY LLC is dedicated to providing access to affordable loan solutions for small businesses. In this role, you will design, build, and optimize AI-powered marketing workflows and content within HubSpot to improve lead quality, campaign performance, and team efficiency.

BankingConsultingFinancial ServicesMarketplace
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Growth Opportunities

Responsibilities

Evaluate, configure, test, and launch AI features across HubSpot’s Marketing Hub, documenting processes and best practices
Research, evaluate, and recommend AI marketing tools; manage integrations with HubSpot and coordinate vendor relationships
Build and optimize lifecycle automations, nurture sequences, scoring models, and routing rules
Develop AI content workflows and produce marketing assets, including emails, newsletters, and landing pages, using AI assistance, while ensuring brand consistency, accuracy, and compliance
Build dashboards to analyze funnel conversion, engagement, and attribution; run A/B tests and translate findings into optimization roadmaps
Own and report on relevant marketing KPIs, track performance against targets, and propose strategy adjustments based on results

Qualification

HubSpot Marketing HubAI marketing toolsMarketing performance metricsLifecycle automationMarketing dashboardsProcess documentationVendor managementFast-paced environmentProactive self-starter

Required

3-5 years in HubSpot Marketing Hub administration, including workflow automation, lead scoring, email/nurture programs, reporting, A/B testing, and 2+ years early adoption of HubSpot's Breeze AI platform
Demonstrated ability to quickly master and implement emerging AI tools for marketing operations with quality and compliance controls
Track record of improving marketing performance metrics (lead volume, conversion rates, campaign ROI); experience in financial services or fintech is a strong plus
Solid understanding of marketing funnels, lifecycle stages, segmentation, and UTM tracking discipline
Proficient in building and interpreting marketing dashboards in HubSpot; comfortable presenting data-driven recommendations to stakeholders
Experience creating process documentation: comfortable managing agency or vendor relationships
Experience in a fast-paced marketing environment, managing concurrent campaigns and brands as well as paid ads
Proactive self-starter with an entrepreneurial spirit and willingness to take on challenges

Company

NEWITY

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NEWITY is a service marketplace that connects entrepreneurs with service providers and SBA loan solutions to solve business problems.

Funding

Current Stage
Growth Stage

Leadership Team

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David Cody
Co-Founder / Co-CEO
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Luke LaHaie
Co-Founder / Co-CEO
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Company data provided by crunchbase